Shulou(Shulou.com)11/24 Report--

January 29, according to foreign media reports, BuzzFeed, a digital media company known as the American headline, has not been ideal in the past year, and its share price has plummeted, but recently, its plan to use artificial intelligence program ChatGPT to assist in content creation has attracted much attention, and its share price has soared continuously.

According to foreign media reports, in a memo to employees on Thursday, BuzzFeed CEO Jonah Peretti said that artificial intelligence will play a more and more important role in the company's operation.

Specifically, the bigger role mentioned by Jonah Peretti is that they plan to use ChatGPT to help create personality tests that can be used to ask questions and generate text based on their answers.

In a memo to employees, Jonah Peretti also said that artificial intelligence will help employees strengthen their content. As for artificial intelligence, he believes that they have seen a breakthrough in opening a new era of creativity, which will enable human beings to use creativity in new ways, with endless opportunities and applications.

In terms of AI creative content, Peretti stressed that it will move from the R & D phase to part of their core business this year, which will be used to create tests, help employees brainstorm, and provide personalized content to BuzzFeed audiences.

Foreign media reported that BuzzFeed, which plans to use ChatGPT users to assist in content creation and operation, also hopes that this technology will inject vitality into their business and promote their development.

ChatGPT's share price has also soared after the planned introduction of ChatGPT to assist in content creation, rising 119.88% on Thursday and 85.17% on Friday. However, due to the sharp decline in the previous year, the share price after the rally is still significantly lower than the peak of $5.71 in nearly a year.

In the third quarter of last year, BuzzFeed had revenue of $103.7 million (currently about 702 million yuan), up 15% from a year earlier, but a net loss of $27 million (currently about 183 million yuan) was significantly higher than the $3.6 million in the same period last year (currently about 24.372 million yuan). For the fourth quarter, they are expected to generate revenue of $129 million (currently about 873 million yuan)-$134 million (currently about 907 million yuan).

Founded in 2006, BuzzFeed is a New York-based digital media company founded by Jonah Peretti, John S. Johnson III and others to provide trustworthy, high-quality, brand-safe news and entertainment to hundreds of millions of people.

Welcome to subscribe "Shulou Technology Information " to get latest news, interesting things and hot topics in the IT industry, and controls the hottest and latest Internet news, technology news and IT industry trends.