Shulou(Shulou.com)11/24 Report--

According to CTOnews.com news on January 28, the Federation of passengers is now releasing its latest sales forecast: retail sales of narrow passenger cars in January are expected to be 1.36 million, down 34.6% from the same period last year and 37.3% from the previous month; of which retail sales of new energy are expected to be 360000, up 1.8% from the same period last year, down 43.8% from the previous month, and the penetration rate is 26.5%.

The Federation pointed out that the overall market discount rate of passenger cars in mid-January was about 13.7%, the overall profit level was lower than that of the previous month (14.2%), and the terminal price was recovered. CTOnews.com found that the January retail target survey shows that manufacturers, which currently account for about 80% of the overall market, have dropped by double digits compared with the same period last year.

It is said that in 2022, the passenger car market was hit by multiple factors such as repeated epidemics, expected fluctuations, raw materials and rising oil prices, but under the support of purchase tax concessions, new energy subsidies, and local policies to promote consumption, it still showed strong resilience.

The increase in the supply of new energy products in 2022 had a significant effect on the market. Retail sales for the whole year were 5.674 million, an increase of 90.0 percent over the same period last year, and the penetration rate reached 27.6 percent. The target of 25 percent penetration of new energy vehicles was achieved three years ahead of schedule.

In 2022, the total volume of retail sales of consumer goods decreased by 0.2% compared with the same period last year, of which automobile consumer goods increased by 0.7% over the same period last year, and demand fundamentals gradually picked up. With the gradual optimization of epidemic prevention and control, the added value of the service industry in 2022 was 63.8698 trillion yuan, an increase of 2.3% over the previous year.

In this context, the car market has entered the post-epidemic era and ushered in the window of opportunity for repair. The impact of the spread of the epidemic on consumers' travel and car purchase decisions has been weakened, consumer confidence has warmed up, and the car market has returned to normal steadily.

The Federation believes that the new energy vehicle market is facing fluctuations in the short term, due to the large price adjustment of some leading manufacturers, consumers have a certain wait-and-see mood, and the follow-up will gradually return to a normal pace.

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