Shulou(Shulou.com)11/24 Report--

"Northeast two-dimensional, dry broken Akihabara."

At the beginning of 2023, a small-volume free AVG game "Summer in the Northeast" went on sale on Steam. In just a few days, it has received more than 7, 000 reviews.

From the name of the game to the character painting, this game reveals a "outrageous" atmosphere both inside and outside. As a matter of fact, this game, produced by bilibili UP owner "Zhuang impure", has been regarded by many people as the most active of this year.

"Summer in the Northeast" is adapted from a collection of short video stories that netizens call "Dongbai past". Mention it, and some strange scenes may come to mind:

"all eyes look at me", "specify no juice to eat", "the anchor can bite the lighter when he is dead".

"give him the whole job!" This large number of popular phrases with extremely high utilization rate and familiar ears all come from "Dongbai past events".

1 "Dongbai past" was once synonymous with "hard living" and "bad living", referring to the live video collection created by Tiger Di, a short video blogger in Northeast China.

In the era of the early rise of short video, "hard work" has become a means for some bloggers to stimulate the audience to support themselves, and Tiger Brother is one of them.

Tiger Brother has done a lot of hard work, swallowing cigarette butts and swinging wine bottles, eating live creatures and jumping into ice pits, and being blocked is not uncommon. Fortunately, the crime of living hard was not in vain, and Tiger Di was very charismatic among the live anchors in Northeast China, and he was often broadcast live by Li Gan, Sun Xiaochuan and others at that time, which made him very popular with "dog fans." this also foreshadowed the large-scale introduction of the "Dongbai past" series into bilibili.

In 2017, netizens recognized that the most classic play of "Dongbai past" was staged on Hu Di's account. Another ruthless anchor, "killing Captain Matt," appeared to have conflicts with Tiger Brother because of his admiration for the same woman and competed offline in Shenyang by video. The two sides went back and forth and caught each other's boys by deceiving and attacking each other, and they were neck and neck for several rounds, but they never confronted each other head-on.

It was during this period that Brother Dao, an anchor from the Tiger camp, created the famous line "designated not as good as juice to eat".

The plot of the short video was brilliant, but it was revealed in the final duel-killing Colonel Matt suddenly launched a metaphysical force and instantly lowered the tiger brother with a wig of the Matt family. At this point, the audience who was confused by the real acting skills quickly woke up, which was not a cross-regional stubble, but a performance that had been written in advance.

The bridge, which came to be known as the "Shenyang War", came to a dead end. What's more, due to the rectification of the short video platform in 2018, Hudi's original "Northeast past" disappeared along with the account, and there is no way to find it.

But no one thought that the legacy of the early years could last so long-due to the growing contradiction between the short video and bilibili, who became rich in the second-dimensional family, many bilibili users, in the spirit of "happy people", moved their long-treasured local videos to bilibili and gave them Tag such as "two-dimensional" and "classic Lao fan".

Of course, the videos of Tiger Brother and others received key "care" and were even called "two-dimensional godfathers". This comes and goes to constitute an interesting phenomenon: the work that Tiger Brother once did was left in bilibili after the cleaning of the short video platform.

Over time, Tiger's video has become popular with ghosts and animals in the atmosphere created by happy people, and more people treat the story with a neutral eye. At that time, the feud with Colonel Matt became the center of the creation of ghosts and animals: brother Dao's threat, Xiaoliang's somersault, grandiose behavior, together with his overbearing accent, gradually turned into an entangled embellishment of human feelings and hatred, abstracted, and unexpectedly had the flavor of "American past".

As a result, "the past of the East" has become "the past of the Northeast".

The real turnaround starts with the popularity of a two-to-one video. Bilibili UP uses clips from several live video clips of Tiger Brothers to sew up Wong Kar-wai's movie lines and create a literary film clip with the Orange Sea band's "Summer Shushi" as a soundtrack.

The video soon gained a lot of popularity, and the original version was broadcast more than 10 million times, in which Hu Di's nonsensical kick, accompanied by the rippling melody of "Summer Shushi", hit the heart of countless netizens. The sentence "kicked out the whole summer" soon swept across bilibili.

The comment area is full of literary celebrities, with lengthy prose and Wang Jiawei-style lines readily available, which makes Tiger Brother and video style soar.

Finally, an off-site entanglement turned the whole job into a "good life" in the eyes of bilibili netizens-"because you and I will remember this minute." not long after the original video became the treasure of the town station, it was suddenly reported off the shelves for unknown reasons.

At that time, the screen was full of "kicked out the whole summer" bullet screen, together with tens of thousands of literary and artistic creations in the comment area disappeared overnight, and bilibili's various videos related to Tiger Brother also suffered from this "evil hand."

Some people say that this is the tragedy caused by the relationship between Hu Di and his agency, but in desperation, the original author of the video, "buy you a good Juice" and many bloggers, began to fight against inexplicable forces in their own way.

Since the original video uses the line from the movie "the True Story of Alfie", "one minute before 3: 00 p. M. on April 16, 1960, you were with me, because you and I will remember this minute", many UP owners chose the date mentioned in the lines and made up for the deleted video again at 3: 00 p.m. on the 16th.

Netizens will continue to create passionately in the comment area, and then usher in the next report off the shelves, and other reported bloggers will follow suit. The word "make-up files", together with "Northeast past", was once a hot search for bilibili on the 16th of each month.

This situation continued until March 2022. The new patching file, "I will remember this minute because of you", was not removed from the shelves again at last, and the long sawing basically came to an end, but bilibili left behind a lot of works called "patching files". There are also netizens blurted out "Northeast past" lines.

The truth behind the supplementary videos and reports, true and false, false and true, is no longer important. It's just that the new work is far from over, and during this entanglement, those who witnessed it burst into new inspiration and created more good lives.

This is the origin of the "summer of the northeast".

2B station UP master "Zhuang is not pure", but also with a rebellious attitude witnessed this report and make up the file of the storm. After Hu Di's video gradually stabilized, he came up with a new idea that netizens had never imagined.

Zhuang is a typical two-dimensional blogger whose creative content involves many pan-ACG fields and is followed by hundreds of thousands of fans. In April last year, he asked someone to draw a second feminine look for several protagonists of "East hundred stories of the past". After the video was uploaded, it startled netizens' jaws.

Although Tigress, based on Tiger Brother, connects these enchanting northeast girls with archetypal characters, the picture is really scary, but a large number of netizens in the comment area welcome this practice and advise bloggers not to waste their image. let's just play a game with them.

The idea was soon put into practice. Zhuang asked several dubbing actors from the northeast of his hometown to release an interactive video as an early play version, which immediately garnered more than one million views on bilibili.

But making a complete game is not that simple. Zhuang, who did not want to take things easy, hoped that the production of the game could follow a more professional standard process, so he launched a similar "one-off crowdfunding" event on the fan-sponsored platform "Ai Power Generation". He intends to use the funds raised to ask professionals for help.

In the end, more than 2000 people participated in this fundraising event, and many fans simply volunteered to participate in the development-- it turns out that Zhuang's impure fan base is indeed crouching Tiger, Hidden Dragon, and many developers working for big game companies volunteered to participate part-time. Everyone came up with the online development team "Zhuang Wuchun Studio". Zhuang not pure also assured fans that the game is sold for free, and he will not make a profit from it, and the game development process that lasts for more than half a year has begun.

But Summer in the Northeast is not just a 2D version of the East hundred stories. Chuang Bu-chun went to stay in the studio starring Tiger Brother and Brother Dao, and spent money on rewarding exchanges. later, he contacted them directly and verbally obtained the creative rights of "Dongbai past."

In order to restore the original appearance of the city of Shenyang as far as possible, Zhuang Buchun also made a special tour of the holy land, from the Hanting Hotel on Yangtze Street, to the corner of Xiaoliang's back somersault, to the red lacquered wall in the background of "No Hello Juice to eat". He walked as much as he could. When he went to Shenyang to take the scene, he also learned some exclusive behind-the-scenes stories from the client. For example, when Brother Dao was not going to give Captain Matt "good juice to eat" in front of the camera, the person holding his mobile phone to shoot was the one who killed Captain Matt.

Nowadays, people often come to this section of the wall to remember Zhuang Bu Chun and visit local landmarks to learn about local delicacies. Science popularizes the glorious past of the northeast industry's "blood transfusion" to the whole country in the last century-although the name "Northeast Summer" came from "kicking out the whole summer", Zhuang rejected the word "Dongbai" when he named the game. "as long as there is a northeastern person who hates this word, I will not use it," he said in his video, and hopes that the game will not be limited to the reproduction of classics, let alone the stereotype of the Northeast to the Internet.

After writing the new screenplay, such as the Shenyang heavy Culture Square hand-painted by Zhuang Buchun Studio, the programmer designed a frame for the game, the artists painted a 10-meter-long red wall street background, and the dubbing actors matched Tigress, Colonel, Dao Jiang, and others with lines, and the game has gone through several ticket jumps. Everything was ready, but the song "Summer Shushi" was too expensive to be the last piece of the jigsaw puzzle to complete "the past".

Fortunately, Zhuang not only got the free right to use another classic song "Red Mountain Fruit" from the singer, and the singer an and the cavalry also gave UP the main creative encouragement. Finally, in early 2023, "Summer in the Northeast" was released-"rave reviews" on Steam's home page, which received 98% praise, proved that it was indeed a good job.

(3) the Tag of "Summer of the Northeast" on Steam still continues the tradition of "Dongbai past", although there may be some suspicion of fraud in the content.

Tigress Dao Jiang still led her brothers in the streets of Shenyang to tell the difference between the victory and the killing of Colonel Matt. Dongbai's past was still played here, and Zhuang wrote the truth he had learned into the game: this is a play. a script that Tigress had already discussed with the captain.

The blue ponytail of the future, saluting the original sentence "you are Geji", you may suddenly feel, or be reminded of by some familiar Shenyang landmark. Chuang Bu-chun gave this fake "East hundred stories" a soothing story: Tigress is not only a person who makes money through hard work, but also a righteous partner for her brothers. Fake script is not grandstanding, there are more gentle reasons. After gamification, a former "bad job" fell to the ground in the second dimension in a romantic way.

At that time, the characters in "the East hundred stories of the past" are now unhappy with each other. Brother Dao landed on bilibili and was blocked. After Tiger changed the platform, his popularity was far less than before, and some netizens who followed him for a long time claimed that Tiger used the money earned by hard work in those years to do business, and lost all of it during the epidemic.

It is said that the East hundred stories of the past will make a sequel in the near future. But the red lacquered wall on Shenyang Street was painted white soon after the Zhuang impure Holy Land tour ended, and the era of hard work video has long been stopped by more rigorous censorship. The most classic appearance of "Dongbai past" was left in bilibili's two creations and ghosts and livestock clips.

Fortunately, after the end of the era of hard living, some bad work is no longer bad work, good life is not only good life. One day people think about it again, and maybe they will always remember what it looks like to be a good life.

This article is from the official account of Wechat: game Research Society (ID:yysaag), author: platinum Isia

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