Shulou(Shulou.com)11/24 Report--

Thanks to CTOnews.com netizens Micro_gg, rain and snow, Xiao Zhan cut for the delivery of clues! CTOnews.com January 16 news, today's Central Radio and Television headquarters "2023 Spring Festival Gala" held a press conference to introduce a number of technological innovation highlights, Guan Xuan host lineup, and for the first time released the Spring Festival Gala dance promotional film and mascot "Rabbit Yuan" animation short film.

Jiang Wenbo, member of the editorial meeting of the Central Radio and Television General Station, introduced the scientific and technological innovation and application of the Spring Festival Gala, saying that he would fully show the achievements of the station in building a "5G+4K / 8K+AI" strategic pattern, and make extensive use of 4K / 8K, AI, XR and other new technologies to continuously promote the integration and innovation of "thought, art and technology", so as to provide a Spring Festival Gala "New year's Eve dinner" with excellent ideology, artistry, appreciation and full sense of science and technology for Chinese people all over the world.

The person in charge of the literary and art program center of the Central Radio and Television headquarters introduced the creative highlights of the Spring Festival Gala, saying that this year's Spring Festival Gala adheres to the main tone of "happy, auspicious and jubilant" and highlights the theme of "a prosperous new era of China and a better life changing with each passing day." to create a strong atmosphere of happiness, confidence and hard work. In about four and a half hours of programs, many types of programs are carefully arranged, such as song and dance, language, opera, martial arts, acrobatics, children, and so on. strive to use innovative and creative design to strive to present a new era, a new journey and a new atmosphere.

According to reports, this year's Spring Festival Gala, the front desk made another breakthrough in the application of technological innovation, realizing several "firsts": realizing the live broadcast of "8K Ultra HD + 3D Color Sound" for the first time; participating in the production of the Spring Festival Gala with the 8K ultra-high definition camera independently developed in China for the first time; using the intelligent companion technology pioneered by the front desk to realize the simultaneous production of HD / 4K / 8K Spring Festival Gala. For the first time, three-dimensional color sound is used to produce the audio signal of the Spring Festival Gala to maximize the sound effects of the Spring Festival Gala and create an immersive effect; the VR 3D image rendering technology led by the head office will also be unveiled on the Spring Festival Gala stage for the first time, and the audience can enjoy the generation process of 3D images drawn by VR painters in real time.

This year's Spring Festival Gala will also make full use of cutting-edge technologies such as XR and AR to create a lifelike virtual stage and bring the ultimate experience to the audience. 5G cloud connection technology builds a bridge from the cloud to the scene, allowing the Spring Festival Gala to sing the same song inside and outside the stage. The free-view ultra-high-definition shooting system overlays the intelligent frame insertion algorithm to quickly generate a more smooth, continuous and stable "space-time flow" and "wonderful stop" moment. The full application of a series of hard-core technology will bring wonderful and shocking audio-visual experience to the audience.

In order to meet the demand of many kinds of viewing, and feel the warm and festive atmosphere of the Spring Festival Gala anytime and anywhere, the front station will use the dual platform of "hundred cities and thousands of screens + cloud listening" to broadcast live synchronously. The audience can enjoy the immersive audio-visual effect on the 8K ultra-high-definition public screen of the cultural square "hundred cities and Thousand screens" in about 500 cities across the country, together with the three-dimensional color sound of the cloud listening client. This year, the Spring Festival Gala on Vertical screen launched a new function of simultaneous viewing of multiple pictures for the first time, bringing more unique perspectives to mobile phone users in front and behind the scenes. The CCTV frequency client will also use the two modes of "vertical screen + 3D color sound" and "horizontal screen + three-dimensional color sound" to broadcast the Spring Festival Gala for the first time for netizens to choose flexibly.

In addition, the host lineup of the 2023 Spring Festival Gala will be released for the first time. Ren Luyu, sa Benin, Nigmati, Longyang, Ma Fanshu and Wang Jianning will accompany you on the 30th of the Lunar New year!

CTOnews.com learned that at 8: 00 p.m. on January 21, the 2023 Spring Festival Gala will be on CCTV Comprehensive Channel, Variety Channel, Chinese International Channel, National Defense and military Channel, Children's Channel, Music Channel, Agricultural and Rural Channel, 4K / 8K Ultra High definition Channel and other TV channels. The Voice of China, the Sound of Music, the broadcast of Classical Music, the Voice of Literature and Art, the Voice of the Great Bay area, the Voice of the Taiwan Strait, the Voice of China Countryside, Chinese Global Broadcasting, the Voice of the South China Sea, China Traffic Radio and other broadcast frequencies, CCTV Frequency, CCTV News, Yun Ting, CCTV Network, CCTV Network, International online and other new media platforms broadcast live simultaneously. CGTN (China International Television) English, Spanish, French, Arabic, Russian channels and 68 foreign language new media platforms will unite more than 700 media from more than 170 countries and regions around the world to broadcast and report the Spring Festival Gala.

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