Shulou(Shulou.com)11/24 Report--

In order to warm the Spring Festival with the brothers and feel the atmosphere ahead of time, Kuaishou Live launched a series of activities called "Super broadcast of the Spring Festival". From January 10 to January 18, Kuaishou Live will bring 22 characteristic live broadcasts. High-quality talent anchors in the joint station will pay New year's greetings to the people all over the country in advance, so that the brothers can really "enjoy themselves" through rich and diversified programs.

It is understood that Kuaishou "New year Super broadcast" starts from the current people's emotional needs, fully mobilizes the enthusiasm of the major talent anchors in the station, and starts with the word "music" to create a live feast of national carnival. In terms of program form, "New year Super broadcast" adheres to a pluralistic and inclusive attitude, when music, dance, opera, Errenzhuan and other forms of programs will be presented one by one in the live broadcast, which will not only let viewers feel a warm festive atmosphere, but also get a different experience in the anchor's new interpretation.

9 days, 22 wonderful live broadcasts uninterrupted, popular anchors accompany you to celebrate the Lunar New year

In addition to 9 days, 22 wonderful live broadcast uninterrupted, the anchor lineup is also expected. Judging from the news currently revealed by Kuaishou, the Kuaishou anchors who participated in the "Spring Festival Super broadcast" covered many tracks, such as music, dance, funny, opera, and so on, so that every old man could see his favorite anchor. feel the strong Spring Festival atmosphere online in advance.

It is reported that from January 10 to January 13, live broadcasts such as "Tao Family Annual meeting to celebrate the New year", "Tang Wei stage New year", "Youth Girls singing and dancing to celebrate the New year" and "Bai Xiaobai New year Song" will be staged on Kuaishou in turn. Among them, @ Tao Dashuai, who has his own talent for comedy, will lead "Tao Jiajun" to bring a talent show to his brothers. @ Bai Xiaobai, a music anchor with more than 5000 million fans, will sing affectionately in the studio, and Tang Wei, the third runner-up in the 2018 Avenue of Stars annual finals, will meet Lao Di with classic songs. Not only that, the Kuaishou public performance room will also bring the live broadcast of the high-quality talent group in the station, and there will be the Dawn Association Spring Festival talent show to welcome the New year together in the vibrant singing and dancing. In addition, "Wasai Yamei" will usher in its own Kuaishou live debut in the "New year Super broadcast" event, and the team members will present a dance feast for the brothers, let's wait and see.

Entering the second half of the activity, there are also a lot of things to see. @ Shen Man, the popular anchor of Renmei Song Sweet and several singles, will start a live broadcast of the Spring Festival on January 15. In addition to the wonderful live broadcast initiated by a single anchor, in the live broadcast of "Sister Talent Sister Spring Festival Carnival" and "Singers worship the New year" held on January 16 and January 17 respectively, the brothers will see multiple anchors and various types of programs on the same stage. At that time, there will be not only traditional folk programs such as acrobatics, lion dance, and face change, but also an amazing opera brought by @ Dong Fei, a third-generation pro disciple of Mei Lanfang. @ Prince will perform on the same stage with Shen Man and Qiu Yongchuan, bringing a visual feast for the brothers.

To create a new experience of Spring Festival entertainment for the old iron, writing together belongs to a different kind of warm memory.

According to Kuaishou's recent "2022 Kuaishou Live Live Ecological report", as of December 2022, Kuaishou had nearly 400 types of live broadcasts, and nearly 80 out of every 100 Kuaishou users entered the Kuaishou studio every day. Among them, in 2022, a total of more than 7000 live dances and songs loved by users were staged in Kuaishou, bringing a new entertainment experience for users. The "New year Super broadcast" series of activities can not only better immerse users in a happy festive atmosphere, but also further closer the relationship between anchors and users in the process of watching programs and live streaming interactions. enhance the stickiness between users and the platform.

In 2022, it can be said that Kuaishou holds high the banner of high-quality content and high-quality anchors, devotes itself to the professional development of anchors, and encourages the creation of high-quality content and the growth of anchors through 500 million cash and 3 billion flows. Among them, the carnival of Kuaishou's top 100 anchors held not long ago can be said to be a portrayal of Kuaishou's live broadcast ecology. In the past year, Kuaishou has made great strides in terms of its richness and professionalism. It is not difficult to see that a good live broadcast ecology is also the strength of Kuaishou's "New year Super broadcast" activity. Not only that, at the node where traffic breaks out during the Spring Festival, Kuaishou, which is strong in "Star-making", will also bring more exposure to the anchors participating in the event from multiple dimensions. It is believed that with the blessing of the "New year Super broadcast" activity, Kuaishou anchors will also achieve the transition of personal influence and get longer tail traffic.

Whether you like the authentic Northeast Errenzhuan, or prefer operas that can feel the charm of Chinese traditional culture, or strong songs and dances that can completely relax people, starting from January 10, you will lock in the "New year Super broadcast" and have a warm encounter with your favorite anchor. happy New year!

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