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2025-01-31 Update From: SLTechnology News&Howtos shulou NAV: SLTechnology News&Howtos > IT Information >
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Shulou(Shulou.com)11/24 Report--
CTOnews.com, January 6 (Xinhua)-- Japanese mobile game revenue in 2022 was $14.7 billion (currently about 101.136 billion yuan), falling back to nearly 2019 levels, with nearly 47 percent of the revenue coming from RPG games, according to a report by SensorTower, a mobile game analyst.
▲ image source SensorTower, the same as downloads, the number of downloads of mobile games in Japan continued to decline slightly from 2019 to 2022. In 2022, there were 640 million downloads of mobile games in Japan, down nearly 10% from 2021.
RPG games are the most lucrative mobile games category in the Japanese market, with user spending exceeding 6.7 billion US dollars in 2022, accounting for 47 per cent of total revenue of Japanese mobile games. Japanese users' preference for RPG mobile games is far beyond the global level, and the revenue share of RPG mobile games in the global market is only 26% in 2022.
In 2022, super casual games received 110 million downloads in the Japanese market, accounting for 25% of the total downloads, making it the largest category of mobile games downloaded in the Japanese market. Puzzle mobile games are also popular in Japan, contributing nearly 15% of downloads in 2022, second only to super leisure mobile games.
Local games still take the lead in the best-selling list of Japanese mobile games in 2022, with the second-dimensional IP mobile game "horse Niang" earning more than 700 million US dollars in 2022, ranking first on the best-selling list of mobile games. CTOnews.com learned that only two non-local mobile games made the list, namely from Miha Youyou's "original God" and NetEase's "Operation in the Wild".
The growth of overseas games in the Japanese market was outstanding in 2022, with six mobile games from Chinese and South Korean publishers, including "Puzzles & Survival", "Lineage W" and "Niki: Niki", listed in the 2022 Japanese mobile game revenue growth list Top10.
The Japanese market is a must for Chinese mobile games to go to sea. In recent years, the number of Chinese mobile games has increased year by year in the Top100 list of Japanese mobile games. In 2022, 35% of the best-selling Japanese mobile games came from China, of which Miha Tour "Yuan Shen" firmly ranked first in income.
In 2022, a number of Chinese mobile games such as "Fantasy mainland of the three Kingdoms", "Song of the City of the Cloud", "Magic Tower", "the ambition of Xinxin Chang" and "Tian Xue" have been launched in the Japanese market one after another, and achieved good income performance. Among them, the Japanese market of "Fantasy mainland of the three Kingdoms" has attracted more than 55 million US dollars, ranking second in the revenue growth list of Chinese mobile games in Japan in 2022.
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