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The new high-end brand "look up" has been officially released, opening up a million-level new energy market with super technology.

2025-04-13 Update From: SLTechnology News&Howtos shulou NAV: SLTechnology News&Howtos > IT Information >

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Shulou(Shulou.com)11/24 Report--

On January 5, the brand and technology conference of "Danyue Xinghe" was held in Shenzhen, which officially released the brand-new high-end automobile brand look up and its core technology "Yi Sifang". The million-class new energy hard cross-country U8 and the million pure electric performance supercar U9 also appeared at the same time. In the future, the "Yi Sifang" technology will be equipped with the standard model of looking up to the brand.

"Yi Sifang" technology is the first mass-produced four-motor drive technology in China, which is known as the "golden key" to provide users with extreme safety, and can realize accurate control of vehicle four-wheel dynamics by virtue of four-motor independent vector control technology. so as to break the imagination of traditional cars and create a brand-new automobile safety technology system.

Wang Chuanfu, chairman and president of BYD Co., Ltd., also said that the brand will take the lead in applying many of BYD's top technologies in the future. Based on the limit of the driving scene, to provide users with the ultimate safety, ultimate performance, the ultimate experience.

"Yi Si Fang" Technology: starting with Safety and subverting traditional Automobile Dynamics

The birth of the high-end automobile brand is often accompanied by the maturity of the top core technology. "Yi Sifang" technology is the origin of looking up to the brand.

"Yi Sifang" is a set of power system with four-motor independent drive as the core, which makes a comprehensive reconstruction around the characteristics of new energy vehicles from the three dimensions of perception, decision-making and execution, and completely subverts the power system capability system of previous fuel vehicles.

The prototype of "Yi Sifang" technology appeared in the ET concept car released by BYD Group 20 years ago, which is inspired by Cheetah's perfect posture control at high speed, with four motors driving the vehicle's four wheels independently, so that it can have four independent and powerful legs like the cheetah, with better safety and performance. This is also the background that battery, electric drive and electronic control technology have made core breakthroughs after 20 years of continuous exploration, and finally ushered in the opportunity for mass production of innovative driving technology.

The most subversive value of "Yi Sifang" technology is to break through the constraints of the traditional automobile technology structure and provide users with extremely safe cars with new ideas.

The body stability control of traditional fuel vehicles is limited by its times and technological development, and there is a big gap between the perception speed and accuracy and the ultimate safety. there are some problems in the execution level, such as slow response, low efficiency, low power, low degree of four-wheel differentiation and so on. Compared with the traditional fuel vehicle power system, the "Yi Sifang" technology can independently adjust the dynamics of the four-wheel end of the vehicle at millisecond speed through the electric drive system with stronger perception, so as to better control the posture of the car body.

Thanks to the above technical achievements, "Yi Sifang" technology can provide users with greater safety redundancy, such as accurately adjusting the torque of the remaining three wheels at a frequency of 1000 times per second after a single tire blowout. Through the driving wheel timely strong compensation intervention to the body attitude to help the driver to stop the vehicle stably and controllably. This function is expected to avoid the occurrence of secondary accidents to the maximum extent from the source of power.

Models equipped with "Yi Si Fang" technology, because the protection capability of the core system of the whole vehicle reaches IP68 level, and has good tightness of body and cockpit, so they can even obtain emergency floating ability by virtue of four-wheel independent vector control function, which shows the imagination space of power technology application which far exceeds that of traditional fuel vehicles.

In addition to the ultimate safety, "Yi Sifang" will also provide users with the ultimate performance and experience. The highest speed of the "Yi Sifang" platform is 20500rpm, with a total horsepower of more than 1100 horsepower, which can meet the performance needs of street, cross-country, track and other extreme scenarios. Not long ago, the look-up test car equipped with the "Yi Sifang" technology easily completed the desert dry pull-out slope challenge in the big V ditch of the cross-country holy land of Alashan, fully demonstrating the strong potential of the "Yi Sifang" technology for vehicle four-wheel grip control.

The powerful power brought by the independent research and development of highly integrated motors also supports the "Yi Sifang" technology in asphalt roads and other high adhesion roads to achieve flexible in-situ U-turn function.

With the independent positive and negative torque output capacity of the four-motor drive technology, the "Yi Sifang" platform can even achieve a braking distance of less than 40m and an agile steering capability of less than 12m while the steering gear and brake are not working, making the large SUV no less flexible than the A0-class car.

Technology has a price, but life is priceless. To provide users with extremely safe cars is the ultimate technical dream of looking up to the brand. And the "Yi Sifang" technology has created a super technology that looks up to the brand. Its emergence further enriches the "four-in-one" security system of BYD Group, and will also give the brand the opportunity to attack the high-end market with core technological advantages.

Millions of new energy high-end models: open the way to look up with hard cross-country and electric supercar

At the brand press conference, look up to the simultaneous debut of the brand's two mass-produced models, U8 and U9, both of which are equipped with subversive "easy four" technology to challenge the limit scene.

Looking up to the U8 is the brand's first mass-produced model, positioning millions of new energy hardliners off-road, intended to use the extreme four-motor technology to challenge the extreme outdoor cross-country scene. The car is more than 5 meters long and more than 2 meters wide. it adopts the family design "Gate of time and Space", which looks up to the brand, integrates the sense of future and technology into the design of the whole car, and has a luxurious appearance and a strong and full body. both avant-garde and tough.

With the blessing of "Yi Sifang" technology, U8 not only has the performance, safety and reliability of hard cross-country, but also has scientific and technological intelligence, and can rely on the excellent sense of science and technology and the intelligent ability to escape difficulties and emergency risks under complex road conditions. bring modern civilization outdoors.

Look up to the U9 positioning million pure electric performance supercar, the whole vehicle is equipped with easy Sifang power system, zero hundred acceleration reaches 2 seconds. The "Gate of time and Space" design language is also used in the design. The appearance of the whole car not only retains the design elements of the classic supercar, but also adds the overall sense of the future electric supercar. Around the pain point of the safety and comfort of the supercar, look up to the brand R & D team to use innovative technology to create the U9 extremely safe body structure, challenge the most stringent safety standards, and take into account urban comfort and track limits. Provide a new driving experience that can be raced on the street.

Super technology achieves high-end brands and reshapes the values of high-end brands in the new energy era

Looking up at the logo of the brand comes from the word "electricity" in oracle bone inscriptions, which is one of the oldest characters in the world and the only one that has been inherited and used so far. The word "electricity" not only has the meaning of new energy, but also represents the continuous progress of human civilization. Look up to the brand hope to come from the past, absorb the inspiration and strength of Oracle, with a brave spirit, maintain the curiosity and exploration of the unknown, and constantly move forward to the peak of automotive technology.

Looking up will establish a self-supporting channel to ensure that users can enjoy open and transparent services and consistent interworking rights and interests at any terminal contact, provide users with redeemable and sustainable services, and create high-end brand strength. At the same time, looking up to the brand will also listen to the most real feedback from users, so that users will become participants looking up to the value of the brand.

Super technology achieves high-end brands. Looking forward to the brand inherits the strong comprehensive industrial capacity built by BYD Group over the past 20 years, and strives to grasp the right to define the performance of high-end new energy vehicles.

In the future, looking forward to the brand will continue to lead the technological innovation of BYD Group, take the lead in carrying many top technologies, constantly broaden the technological boundaries of new energy vehicles, and turn the achievements of exploration into products to contribute to consumers. For consumers to create a truly ultimate safety, extreme performance, the ultimate experience of cross-era products, impact has always been firmly occupied by traditional brands of millions of high-end market.

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