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NVIDIA Ada Lovelace architecture breaks through the boundary of energy efficiency, providing super power for more than 170 laptops built by players and creators.

2025-01-18 Update From: SLTechnology News&Howtos shulou NAV: SLTechnology News&Howtos > IT Information >

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Today, NVIDIA unveiled the GeForce RTX ™40 Series Notebook, which uses an ultra-efficient Ada Lovelace GPU architecture to achieve a qualitative leap in performance and energy efficiency.

The new GeForce RTX 40 series notebooks are up to three times more energy efficient than the previous generation, introducing the Ada architecture, NVIDIA DLSS 3 and fifth-generation Max-Q technology to the next generation of notebooks for the first time. For players, the RTX 40 series laptops offer up to four times as much performance as the previous generation in AAA games such as Cyberpunk 2077, which uses the new RT Overdrive mode of panoramic raytracing, and for creators, they provide ultra-fast acceleration for popular creative applications such as Blender.

"through the Ada architecture, we are committed to changing the performance and energy efficiency of game books and design books," said Jeff Fisher, senior vice president of NVIDIA GeForce business. "the new RTX 40 series is a new milestone that provides fever performance for 14-inch ultra-portable laptops."

Launch of RTX 4090 and RTX 4080: new flagship notebook computers

The Ada architecture makes possible a new feverish laptop. Players can play around the game at the speed of 60FPS on three 4K monitors, fully empowering professional driving simulation games. Creators can use NVIDIA Omniverse ™to design 3D with complete physical properties, lighting, and material simulations at a 4K resolution. Anchors can use AV1 to broadcast games on Discord at 4K 60FPS, and Ada's new dual encoder can cut the video export time in half. The recommended retail price of the RTX 40 series flagship notebooks starts at 15999 yuan and will go on sale from February 8.

Introduction of RTX 4070, 4060, 4050 laptops: peer-to-peer performance at 1/3 power consumption of the previous generation flagship

With the introduction of the GeForce RTX 4070, 4060 and 4050 laptop GPU, the new GPU is faster than the previous flagship book, but the GPU consumes only 1/3 power. The new GPU supports playing games in 1440p 80FPS's super-performance mode and changes the authoring process, such as rendering scenes in Blender, which used to take 2.5 hours and now takes only 10 minutes. The suggested retail price of the RTX 4050 laptop starts at 7499 yuan and will go on sale from February 22.

The Fifth Generation Max-Q Technology improves the efficiency of Notebook computers

With the advent of each generation of new GPU since 2017, advances in Max-Q technology have improved the design of laptops. Today, along with the launch of the GeForce RTX 40 series of notebooks, NVIDIA also introduces the fifth generation of Max-Q technology, which fundamentally improves efficiency and optimizes game performance through the following upgrades.

● NVIDIA ®DLSS 3 adds Max-Q technology to provide optimization for laptops, coupled with WhisperMode intelligent noise reduction and BatteryBoost battery life enhancements to improve laptop performance, reduce work noise, and triple battery life.

● NVIDIA works closely with leading manufacturers and now offers lower-voltage GDDR6 video memory.

● three-speed video memory control, so that GPU video memory can be dynamically switched to a new low-power video memory state.

● Ada's cache has been optimized for Max-Q to double bandwidth, increase capacity by 16 times, and improve frequency.

14-inch laptops are more powerful than ever.

Before the introduction of the Ada architecture, 95 per cent of laptops in this fastest-growing laptop segment were used only to perform basic tasks and run basic applications. With the help of the GeForce RTX 40 series laptop GPU, 14-inch laptops have been transformed to handle tasks that were previously incompetent, such as ultra-fast 3D rendering in Blender or the use of advanced AI tools in applications such as Adobe Photoshop or Premiere Pro.

With the blessing of the RTX 40 series laptop GPU, the 14-inch laptop is also a gaming weapon, twice as fast as the PlayStation 5, but only the size of its 1amp 6. Players can use ray tracing and DLSS technology to play new AAA games such as Cyberpunk 2077 (Cyberpunk 2077). Connect a 14-inch ultra-portable laptop to an external monitor to become a desktop computer-level gaming device or creator's studio.

Built for 110 million creators

The creator market continues to grow rapidly, and there are more than 110 million professional designers and creative enthusiasts in PC. Especially the use of

3D creators of NVIDIA hardware are showing amazing growth-42 per cent since last year.

Equipped with the GeForce RTX 40 series notebook GPU, this design leverages the RTX and Max-Q technologies of the NVIDIA Studio ecosystem to achieve the ideal combination of efficiency and performance. The increase in efficiency can even speed up the workflows that require the most computing power, while the duration of the voyage is increased by three times.

GeForce RTX users can take full advantage of the application acceleration capabilities of the NVIDIA Studio platform-there are currently more than 110 creative applications accelerated by RTX and AI-driven applications such as NVIDIA proprietary software NVIDIA Omniverse, Canvas and Broadcast. 3D artists can collaborate with each other through Omniverse anywhere in the world, while video editors can use AI tools to produce live faster and halve video export time through dual encoders.

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