Shulou(Shulou.com)11/24 Report--

Thanks to CTOnews.com netizen OC_Formula for the clue delivery! CTOnews.com, December 23 (Xinhua)-- Samsung Electronics will launch its 77-inch QD-OLED TV for the first time at CES 2023 in Las Vegas in early January, a sign that Samsung is expanding its "Samsung OLED" ecosystem and targeting the high-end market, according to etnews.

Samsung Electronics will launch the TV at First Look 2023, a new product event held on January 3, 2023 (local time) as a pre-event for CES 2023, the report said.

CTOnews.com learned that Samsung showed off the QD-OLED panel of its 77-inch TV for the first time in August, which is expected to integrate the best panel technology available and use Samsung Electronics' latest AI processing technology and content services such as game centers.

Samsung will promote the black display of the TV and applied for a trademark called "True Black", which is expected to be officially released in North America and Europe as early as the first half of next year, the report said.

Given that Samsung Electronics has not held separate public announcements for its first OLED TV, 55-inch and 65-inch products, the 77-inch release can be interpreted as an expression of a willingness to actively target the market.

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