Shulou(Shulou.com)11/24 Report--

In 1930, when the first World Cup was held in Uruguay, the audience might not have imagined that a hundred years later, people could enjoy the same immersive experience of watching the game at home. On November 15, before the official start of the World Cup, the head VR brand PICO officially announced that users could watch all 64 World Cup matches live via PICO video, and with the end of the World Cup final, the discussion about watching VR games also reached its peak.

From the radio of the last century to the later black and white and color television, from the television broadcast in the early years to the current mobile flat screen live broadcast, in the process of the growing influence of the World Cup, the way people watch football is also constantly "evolving". The World Cup in Qatar can be said to announce the arrival of the era of VR watching football.

Watch the game on VR, give you a new experience of watching the game. What is the difference between watching the game on VR and watching it on TV? The answer lies in immersion and interaction. As we all know, the sense of immersion when watching the World Cup is very important, and a larger screen will undoubtedly bring users a more immersive and impacting experience. However, due to the current technical limitations, in the real world, users can only find a 100-inch game screen at most. On the contrary, in the VR world, with the help of the virtual screen characteristics of VR devices, users can enjoy a super large screen comparable to the cinema. And head manufacturers like PICO can even bring users a super screen beyond IMAX, which can directly fill up the visual effects. And in the process of watching the game, users can also interact with props such as beer mugs, Hercules cups, inflatable bars and so on.

On the other hand, in terms of interaction, VR can perfectly restore the offline gathering and watching football scene to online through virtual construction technology. Take PICO as an example, PICO created the "World Cup Carnival Night" scene during the World Cup, where users are in a 360 °bar scene, where users can choose different regions and perspectives such as home fans, away fans and VIP areas to watch the World Cup match. You can even chat and watch the game with the celebrity anchors live on that day.

Behind the upgrade of experience is the continuous breakthrough of cool techs. The World Cup in Qatar can usher in the full outbreak of VR watching, which is inseparable from the continuous accumulation of VR technology in recent years. Take this outstanding PICO as an example, first of all, in terms of hardware, PICO's newly launched PICO 4 VR all-in-one has brought a very powerful guarantee for users' viewing experience: Pancake optical scheme and 4K + hypervision screen together provide strong hardware support for picture sharpness. Self-developed 6DoF positioning system and space audio can also restore the change of sound intensity close to reality. Finally, the addition of broadband linear motor can also bring users a delicate sense of interactive vibration, the experience is very lifelike.

Secondly, it is the full support of HD live broadcast technology. The reason why PICO can provide users with a HD giant screen experience that surpasses IMAX is on the one hand, because PICO adopts the ultra-high definition live broadcast standard, and also uses the self-developed TrueLive all-true ultra-clear display technology, which can effectively improve the efficiency of video decoding and rendering, and improve the definition of watching the game by about 50%. At the sound effect level, PICO also gets the full blessing of byte jump technology. Based on the scheme of volcano engine RTC and PICO's own spatial audio algorithm, the end user brings spatial audio effects that sound can change with position movement and head rotation.

Finally, it is supported by the transmission algorithm and the technology of real-time synthesis of game pictures in the cloud. Different from ordinary live TV, watching games on VR, the amount of data transmitted is much larger than that of live TV, and in PICO's "World Cup Carnival Night", it is necessary to restore a virtual bar environment online and integrate users' Avatar information and World Cup match information, which makes the technical challenge even greater. For this reason, for the first time in the industry, PICO has realized the 8K 360 °3D multi-machine real-time live broadcast, restoring every detail of the offline bar to the online. At the same time, the transmission process also uses the slice transmission algorithm developed by PICO, which can greatly reduce the transmission pressure, the technology of real-time synthesis of game images in the cloud, and also ensure the frame-level synchronization of live video and user interaction, avoiding experience delay.

In the end: the experience of watching games with a practical "VR device" has already appeared, but at that time, it was limited by hardware devices and related live broadcast technology, but some of them only regarded the VR head display as a screen-throwing device. As far as "watching the game" was concerned, users were really just "watching", that's all.

In this World Cup in Qatar, the revolutionary experience of VR, represented by PICO, lies in three points: first, it has achieved the upgrading of visual experience and the detailed integration of live and virtual pictures, with a more sense of immersion and atmosphere. For example, the PICO brings fan plaza and fan bar, where users can interact with other real-life Avatar in virtual scenes, participate in interactive Mini Game and take photos with Hercules Cup. As far as experience is concerned, PICO is undoubtedly a huge leader.

Secondly, the better-than-expected performance of PICO and other VR manufacturers has also set a good experience standard for the follow-up VR broadcast of sports events, using higher industry standards and technology to enhance the live broadcast experience of large-scale events. For the whole VR industry, it is worth learning and learning.

Finally, the most core point, through the accumulation of VR experience, opened a new way of thinking of VR content to break the game. Content ecology is the core of all VR devices, there is no ecology, no matter how good the hardware, the experience is empty talk. In recent years, almost all VR devices are faced with the dilemma of lack of content. The VR devices that users buy, the VR videos they see and the games they play are often the same as they were a few years ago, and the new content updates slowly. The combination of the World Cup and 3D virtual world has opened up new ideas for the industry, and we can even look forward to it. VR can also be organically integrated with more entertainment activities in the future. And even bring new content ideas.

There are unlimited possibilities in the virtual reality world, but we have to admit that industry leading brands such as PICO are presenting these "possibilities" in a more concrete form.

Welcome to subscribe "Shulou Technology Information " to get latest news, interesting things and hot topics in the IT industry, and controls the hottest and latest Internet news, technology news and IT industry trends.