Shulou(Shulou.com)11/24 Report--

It is often asked how to design a working PPT to look professional.

Share a consultation report today on the design method of PPT

The manuscript is as follows

Excerpt from iResearch Consulting report, how would you design it? You can think about it for a few seconds.

OK, let's share my design ideas page by page:

01. Cover

The cover has a strong sense of age and looks too cheap.

First of all, remove the redundant embellishments and retain only the body information:

In general, consulting firms have their own templates, such as those consulted by iResearch:

It looks simple and generous and has a high degree of brand recognition.

However, if you want to highlight the theme of this page, you can add picture-aided design:

You can echo the theme with a picture of an e-commerce operator, but this format is a little more rigid.

The proper introduction of curved design will be much more flexible:

In order to ensure text recognition, I put a gradient mask on top of the picture, which can be seen after downloading the source file.

02. Logical page

The content of this page is very concentrated. First, pull the elements apart and distribute them evenly on the screen:

A lot of people should be able to do this, the point is, what will you do next?

You can think for yourself and see if you can find out the problem.

I believe that the point that many people pay attention to is the aesthetics of the page, but in fact, the crux of the problem is that there is something wrong with the design logic of the page:

1. Improper use of relational graphics: subheadings are concatenated with arrow graphics, giving a gradual relationship, but in fact the three are juxtaposed.

two。 Disorderly color matching: blue, green and purple appear in the screen, with too many colors and no purpose.

In response to these two problems, I changed it to this:

Is it refreshing immediately? in fact, this is enough as a work report.

But the only drawback is that the left and right parts of the page have a strong sense of separation, do not see that the problem runs through the five stages.

So I used a structured design method to do this:

Using a chain structure to highlight the progressive relationship of the five stages, and wrapping the five stages with a large circle, reflecting throughout this concept, is it more vivid and easier to understand than the previous edition?

03. Multi-segment content page

This page discusses a number of issues around the user group, the style is very grandiose, first organize:

To show that our research on users is thorough enough, it seems a little less to put 6 directly. At this time, we can combine the form of text cloud to highlight the meticulous degree of research:

And manually set up the scene to highlight the concept of Internet users, is there a sense of in-depth research around users?

04. Table page

Again, let's straighten it out:

If you read the content carefully, you will find that "Internet entry and exit" is the name of some App, and it will be more intuitive to change it to logo:

Finally, in order to highlight the proportion of users' online behavior, I present the proportion in a bar chart:

Isn't it more intuitive?

Take a look at the comparison of the results before and after, this is the manuscript:

This is the revised version:

Is not immediately a lot of professional!

Looking back on the whole revision process, there is no grandiose design elements, nor is it free from the limitations of the template framework, but the whole process is designed around the core point of view, which is actually the most valuable point of PPT in the workplace.

This article comes from the official account of Wechat: Slidecent (ID:Slidecent), author: Lin Limeng

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