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Microsoft is testing ads on Win11 again: this time to promote OneDrive.

2025-01-18 Update From: SLTechnology News&Howtos shulou NAV: SLTechnology News&Howtos > IT Information >

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Shulou(Shulou.com)11/24 Report--

Thanks to CTOnews.com netizen Coje_He for the clue delivery! CTOnews.com, November 8 (Xinhua)-- Microsoft Windows users click on the user name in the start menu and may see a new "backup your files" ad, which is placed prominently at the top of the menu and has the only bright color, according to Ghacks. Obviously, this is an advertisement for the company's OneDrive service.

Some people think that Microsoft has the Windows operating system and it is Microsoft's right to promote its own services. Others may object, pointing out that Microsoft should not post ads on the entire operating system.

CTOnews.com learned that Microsoft has tested ads in different locations of the Windows operating system, from file explorer searches to Windows Widgets and Microsoft Edge. One thing all these ads have in common is to advertise Microsoft's services and products, some for free and some for payment.

Whether OneDrive is the best choice when it comes to backing up files is debatable. The service is deeply integrated into the new version of Windows and is automatically enabled when users log in with a Microsoft account. Allowing users to use OneDrive and subscribe to payment plans can increase Microsoft's revenue and further bind users to the company's ecosystem.

If Windows could add the option to turn off all these ads in its settings, the problem would not be so big. Such options exist in some locations, such as on Windows 11, where there is an option under Privacy and Security > General to disable the suggested content in the start menu.

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