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Despite many complaints, NetEase Blizzard's cooperative mobile game Diablo Immortal still attracts more than 300 million US dollars.

2025-01-19 Update From: SLTechnology News&Howtos shulou NAV: SLTechnology News&Howtos > IT Information >

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Shulou(Shulou.com)11/24 Report--

CTOnews.com, Nov. 4 (Xinhua)-- according to Appmagic data provided by mobilegamer.biz, Blizzard's mobile game "Diablo Immortal" has earned more than $300 million in revenue since its release five months ago, with China accounting for nearly half of the market.

As a reference, raid: the Shadow Legend, which is popular overseas, generated a total of $370 million in 2021, a record high, but still less than the immortal Diablo, which was released only this summer. At least in terms of the ability to attract money.

In fact, the game was a much-complained work for a long time before and after its release. Especially in the eyes of players of the "shocking micro-trading" system, a large number of players expressed anger and began to bomb Blizzard with comments in protest.

Mike Ybarra, president of Blizzard Entertainment, has defended it, saying that most players don't spend money playing the game at all, but that doesn't comfort "extremely angry fans."

Five months after its release, Diablo is said to have grossed more than $300 million worldwide. This figure includes $155.6 million for the game in 60 countries and $144.7 million after NetEase released it more than a month late in China.

It is worth mentioning that the game has been downloaded 4.15 million times in China, the highest presence of any country, compared with 2140 million downloads worldwide, according to the report. In other words, Chinese players' downloads account for 19% of global downloads, but consumption accounts for about 48.23%.

CTOnews.com learned that since its launch in China on July 25, Diablo Immortal has earned an average of more than $2.23 million a day. Daily revenue peaked on July 30, when the game earned $4.13 million (30.19 million yuan) in 24 hours.

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