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Xiao du claimed that "headphones are certified by the Ministry of Industry and Information Technology": he was fined 250000 for violating the advertising law.

2025-04-03 Update From: SLTechnology News&Howtos shulou NAV: SLTechnology News&Howtos > IT Information >

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Shulou(Shulou.com)11/24 Report--

CTOnews.com, Nov. 3, recently, Shanghai Xiaodu Technology Co., Ltd. was fined 250000 yuan by the Shanghai Pudong New area Market Supervision and Administration Bureau for violating the advertising law.

The subject matter of punishment shows that the "small degree active noise reduction intelligent headset Pro" sold by the parties has won the "Innovation Evaluation Certificate" issued by the artificial Intelligence of the National Industrial Information Security Development and Research Center, which is an institution directly under the Ministry of Industry and Information Technology, and the above-mentioned artificial intelligence is one of the business departments of the institution. After the above-mentioned certificate has been obtained for this product, the parties shall use the advertising language of "Ministry of Industry and Information Technology Certification" and the graphic and text contents of the relevant certificates on their sales pages, in violation of the provisions in the Advertising Law that "advertisements shall not have the following circumstances: (2) to use or disguise the name or image of state organs or functionaries of state organs".

CTOnews.com learned that according to an article published on the website of the National Industrial Information Security Development Research Center on December 24 last year, four products, including walker TWS NB2, walker NeoBuds Pro, OPPO Enco Free2i and OnePlus Buds Pro, performed well in the evaluation, and obtained the A-level evaluation certificate of ANC comprehensive noise reduction for intelligent noise reduction headphone products.

Small active noise reduction intelligent headset Pro is Xiaodu's first real wireless headset with active noise reduction function, with active noise reduction depth of 40dB.

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