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The content of this article mainly focuses on the optimization skills of Google ranking. The content of the article is clear and easy to understand, and the organization is clear. It is very suitable for beginners to learn and worth reading. Interested friends can read along with Xiaobian. I hope everyone gets something out of this article!

So how do we optimize Google rankings in SEO work? I think a lot of SEO friends may already know the method! Below we are making some explanation on google ranking optimization!

First, you need to know the factors that determine the ranking of Google search results, the relevance of keywords.

For a long time, SEO community has always had a wrong understanding, think PR value is high, ranking will be good, in fact, is not the case, determine the ranking of the most critical factor is the relevance of the page and keywords, rather than the PR value of the site, PR value of 0 pages ranked first, and PR high pages are everywhere in the back.

Understand the determinants of ranking, let us step by step to learn to do a good job in GOOGLE ranking method.

1, page title: page title is GOOGLE, but also the vast majority of search engines to determine the degree of relevance of web pages and keywords, so to increase the degree of relevance of web pages and fixed keywords, be sure to let your keywords appear in the page title.

In actual work, often encountered in the case of improper keyword optimization, on the title keyword optimization, it should be noted that the title length generally does not exceed 25 Chinese characters, because the content after 25 Chinese characters basically does not play any role, and is easy to be punished by search engines.

Obviously optimized cheating behavior, it is easy to be punished by search engines, say, write so long, there is no help for ranking, why bother?

2. METE label: Once for a while, search engines judge a website keyword is through METE tag, and the description of the site is also directly displayed METE tag, but due to the emergence of ranking cheating behavior, search engines quickly changed this practice, so that the original well-intentioned METE tag lost its due meaning, and now some search engines simply ignore METE tag content, but at present METE tag content on GOOGLE ranking or have some effect.

METE tags are mainly keyword tags and description tags, and their design standards are general. Keyword tags should not exceed three keywords. The number of keywords should not be too many. Content description tags should not be too many, and they should not be simply repeated. Be sure to highlight your own keywords, so that keywords appear several times more, and the sentences conform to the grammar rules.

3. Optimization of web page theme: web page theme optimization mainly refers to optimization of web page content, image optimization, link optimization, etc.

①, content optimization: content optimization mainly do web page keywords in the content of the density, position optimization, in general, should put the position of keywords as far as possible, and bold, so that GOOGLE will take special care of your keywords, if possible, the best use of tags. The density of keywords is generally not too dense, remember, do not simply repeat keywords, do not use the same color and background content, otherwise, may be punished. Also, don't forget to slim down your web pages and increase your access speed.

②, picture optimization: picture optimization, first of all to the picture compression, speed up the page access speed, in addition to the picture plus ALT label, more prominent keywords;

③, link optimization: optimize the website link, make it a complete system, a closed ring link, suitable for search engine spider crawling, important pages must be repeatedly linked, let the search engine know which is your important page; In addition, don't forget to make a website map;

4, chain-in and chain-out link optimization: chain-in and chain-out links have a great impact on GOOGLE ranking, GOOGLE is particularly valued for chain-in links, find some excellent website exchange links, is an important step in GOOGLE ranking, but also an important way to improve PR value.

Thank you for reading, I believe you have a certain understanding of "what are the optimization skills for Google ranking", go to practice quickly, if you want to know more relevant knowledge points, you can pay attention to the website! The editor will continue to bring better articles to everyone!

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