Shulou(Shulou.com)11/24 Report--

On the evening of October 24, Beijing time, it is reported that Matthew Bauer, chief analyst at research firm Canalys, believes that by 2025, most metaverse business projects will fail.

As we all know, meta-universe is seen by Meta CEO Mark Mark Zuckerberg as the next technological frontier and the company's main business in the future. In the next few years, Meta will invest tens of billions of dollars to build a "meta-universe".

But Bauer, chief analyst at Canalys, sentenced the business to death, saying that most of the MetaUniverse business projects will fail in the near future. "is meta-universe the next digital frontier or an over-hyped funding pit? tens of billions of dollars have been invested in this area, and the cost of Meta and the delay in progress is a barometer," Bauer said at the Channel Forum (Channels Forum) in Barcelona.

As Bauer points out, the world is in tough economic times, and some families are struggling to cope with real-world financial spending. "We are in the midst of a cost of living crisis, with people struggling in the real world, let alone investing in real estate, goods and other NFT in the virtual world," Bauer said.

Of course, Bauer also admits that games may be successful in the "meta-universe" world, and some adult entertainment may win some users. What about business? There is no future. Bauer expects most meta-universe projects in the business sector to be closed by 2025.

Currently, Microsoft, Meta, Google, Nvidia, Apple, Autodesk and many other technology companies are investing in Meta Universe. According to consultants at McKinsey, the consultancy, these companies have invested $177 billion in meta-universe since 2021. By 2030, the market could be as big as $5 trillion.

Analysts at Citigroup are more optimistic, predicting that the market for meta-universe will reach $8 trillion to $13 trillion in 2030.

Gartner, a research firm, predicts that by 2026, people around the world will spend at least an hour a day shopping, working, socializing or studying in "meta-universe". 30 per cent of organizations (organization) will have products or services ready for Meta-Universe.

"companies will have the ability to expand and enhance their business models in an unprecedented way, moving from digital to meta-cosmos," said Marty Resnick, an analyst at Gartner. But Resnick also points out: "it is not clear which investments are feasible in the long run. Product managers should take the time to learn, explore and prepare to make themselves more competitive."

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