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IDC: global AR market shipments will drop 8.7% to 260000 units this year, and soar to 4.1 million units in 2026

2025-01-19 Update From: SLTechnology News&Howtos shulou NAV: SLTechnology News&Howtos > IT Information >

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CTOnews.com September 22 news, with the continuous development of AR technology, many manufacturers have launched their own AR head display equipment. After the growth of the first two years, the AR head display market may shrink this year. Yesterday, data analyst IDC released its latest analysis report on the AR headset market, which pointed out that AR headsets will take several years to further develop.

IDC expects shipments in the global AR headset market to decline 8.7 percent year-on-year to about 260,000 units by the end of 2022. The report notes that while the decline may seem abrupt for a new technology like AR, shipments of AR headsets have been declining in recent quarters due to financial instability at some head companies, a lack of new devices, and consumer demand being met by AR on mobile phones in the short term.

Although the AR headset market will shrink in 2022, IDC expects a compound annual growth rate (CAGR) of 70.3% over the next five years, so the AR headset market will continue to grow in the future, and by the end of 2026, AR headset shipments will reach 4.1 million units. Jitesh Ubrani, IDC's mobile and consumer device tracking research manager, said it was still a few years before consumers bought AR headsets on a large scale, and it was expected that AR headsets would become mainstream as early as late 2024 or early 2025.

In the first half of this year, the top five manufacturers of AR headsets were Microsoft, Rokid, Shadow Creator, MAD Gaze and RealWear. However, as more and more manufacturers enter the AR headset market, and technology giants such as Apple and Meta pay attention to AR, the future AR headset market pattern will change greatly.

According to CTOnews.com previously reported, Strategy Analytics report shows that consumer-grade AR terminal market revenue tripled between 2020 and 2021. Nreal is an early leader in this segment, with shipments reaching 75% market share in 2021 and rising to 81% in the first half of 2022.

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