Shulou(Shulou.com)11/24 Report--

CTOnews.com September 20 news, a few days ago, Baidu Nuomi official website issued an offline announcement. The announcement shows that Baidu Nuomi App will stop its services and operations due to the company's business adjustment, and is expected to formally stop related services in December 2022.

According to the announcement, Baidu Nuomi App will be removed from the app store at 24:00 on August 31, 2022, and the related services are expected to be officially suspended in December 2022. If users have account balances and unrecharged Nuomi cards, please complete the withdrawal by December 31, 2022. After the expiration of the time limit, you can withdraw money through https://d.nuomi.com/.

According to Lianshang, Baidu customer service staff said: "Baidu Nuomi has no merchants, has gone offline and stopped service."

CTOnews.com learned that Baidu Nuomi is a Baidu local life group buying service platform, formerly known as Nuomi.com, owned by Renren. Nuomi.com was officially launched on June 23, 2010, and was one of the final winners in the thousand regiment war, and finally formed a rivalry with Meituan and Dianping at that time. On May 5, 2011, Renren was officially listed on the New York Stock Exchange, with assets including social networking site Renren, group-buying site Nuomi.com and Renren Games, making Nuomi.com the first "listed" group-buying website.

In January 2014, Baidu wholly acquired Nuomi.com and renamed it Baidu Nuomi on March 6, 2014. Nuomi.com became the first group-buying website to be acquired by BAT as a whole.

Baidu Nuomi was once entrusted by Robin Li to carry the company's O2O strategy. Baidu had the attitude that "you have to do a good job of glutinous rice even if you throw 20 billion", which was once valued at more than 5 billion yuan. In June 2015, Robin Li said that for the O2O market, it means spending money and handing out red envelopes, which is very homogenized. Baidu Nuomi will use Baidu platform to connect people and services well using voice recognition, image recognition, artificial intelligence and other technologies. However, as Baidu fell into the dilemma of burning money with O2O, the huge investment did not get an ideal return. Baidu abandoned the O2O strategy, and then turned to artificial intelligence and self-driving. Since then, Baidu glutinous rice has been marginalized, sometimes there are rumors of being sold.

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