Shulou(Shulou.com)11/24 Report--

On September 15, at Glory Autumn New Product Launch Conference, brand-new Glory Notebook MagicBook V 14 2022, Glory X40 mobile phone, Glory MagicBook X series notebook 2022, X8 tablet and other products appeared one after another. As one of the blockbuster new products of this conference, MagicBook V 14 2022, powered by the innovation of the underlying technology, through OS Turbo technology, as well as the intelligent perception capability supported by TOF sensor and 5 million HD camera, will once again set off a wave of innovative experience in the dark tide notebook market.

There is no doubt that today's Glory has become the most innovative and growing brand in the PC market.

Since officially entering the notebook market in 2018, Glory has continuously integrated years of smartphone innovation experience into notebooks with the help of innovative thinking of mobile phones, bringing a "dimensionality reduction blow" to the conservative traditional notebook market at that time. For example, it took the lead in creating a new selling point of notebook "full screen," creating the era of PC full screen; For example, Glory took the lead in creating PC-centered cross-device interconnection capability, breaking the ecological barrier between Windows and Android system through multi-screen collaboration, one-touch connection, space-to-air transmission and other interconnection technologies... This series of innovations based on consumer demand makes Glory continuously inject endless vitality and surprise into the whole PC industry.

There are many innovative products and brands, and many brands regard innovation as the first outline of enterprises, but why is it that only glory is truly a breaker in the industry?

Pursuing its essence is inseparable from the glorious concept of "two-wheel drive." The so-called innovation is not an empty slogan, nor is it a false demand creation that chases the wind and aimlessly. It is based on insight into consumers 'deep-seated needs and forward-looking ability to future technologies. Through continuous technological innovation and investment in research and development, it aims at pain points and gaps in the industry and seeks breakthrough innovation. This "two-wheel drive" concept is difficult for the industry to learn from and imitate, because it is a long-term doctrine that does not count returns. It requires enterprises not to chase the wind mouth, insist on doing their own things, step by step.

Take the brand new MagicBook V 14 2022 as an example:

As the world's first thin and light notebook with TOF sensor and 5 million HD camera at the same time, Glory Notebook MagicBook V 14 2022 realizes gesture operation in the air through accurate recognition of gestures. For example, in Office scenes such as Word and PPT, you can turn pages by waving gestures left and right; For example, with the help of TOF sensor, Glory Notebook MagicBook V 14 2022 can also realize people walking lock screen and approaching bright screen; For conference scenes, Glory Notebook MagicBook V 14 2022 is equipped with 5 million HD wide-angle dual cameras, 4 high signal-to-noise ratio microphones, and 4 high and low frequency speakers, creating an extraordinary audio and video conference system.

Glory firmly believes that only products that can impress users are good products, that is, constantly understand and understand consumers, make products they like, and form a positive cycle. Space gestures are not novel technology, and TOF sensors have been used on smartphones for many years, not to mention 5 megapixel cameras. However, these are not novel technologies. Until today, the experience on the PC side is still not perfect, and can even be described as blank. In the notebook industry, the camera pixels have remained at 1 million in the past decades. If there is no glory to take the lead in releasing 5 million pixel HD cameras, I am afraid this time will be longer. Notebook Gesture Recognition already exists, but the high misjudgment rate, low sensitivity makes the experience very bad, empty gimmick, like chicken ribs, consumers will only have doubts when they get their hands, how much experience does "empty gesture" bring to me?

Glory notebook MagicBook V 14 2022 took the lead in introducing TOF camera. TOF technology is mainly born to realize 3D imaging. Compared with camera or sound wave sensor, it has more accurate distance sense and space detection ability. It is suitable for human-computer interaction on notebook. However, it is also true that the air gesture of Glory notebook MagicBook V 14 2022 is more accurate than previous products. The consumer experience is better.

A series of innovations in the above-mentioned Glory Notebook MagicBook V 14 2022 are based on consumer pain point needs. As Glory CEO Zhao Ming said in the interview: "When further improving Gesture Recognition human-computer interaction, the first consideration is how to experience better technology and satisfy consumers. "

Zhao Ming bluntly said in the interview,"Many times the hardware configuration is very high, but the product experience is not good. This situation is everywhere. Glory has always insisted that configuration is not equal to quality. "Through system design innovation, good configuration and good experience can finally be transformed into value recognized by consumers. "

Only when the consumer experience is satisfied can it be called the right innovation.

In the past, thin and light books rarely linked high performance and long battery life, which is a common pain point in the industry, especially for users who rely heavily on mobile office. Therefore, the Glory Notebook MagicBook V 14 2022 equipped with 12th generation Intel Core standard voltage processor, with the support of Glory OS Turbo system-level performance and power optimization engine, achieves higher performance release and lower power consumption performance than the products of the same gear.

According to official data, under OS Turbo support, Glory MagicBook V 14 2022 has a maximum power consumption drop of 26.7% in daily scenarios such as nail conference, Tencent video client drama and WeChat video chat. With a 60Wh large-capacity battery, Glory MagicBook V 14 2022 can increase the battery life by up to 73.4% compared with competitors. With the same processor and the same core configuration, Glory MagicBook V 14 2022 can have different battery life and performance experience, which is the best interpretation of Glory's consumer-centered values.

As mentioned above, in addition to insight into the deep needs of consumers, there is also a forward-looking ability for future technologies. At this conference, MagicOS, the full-scene operating system announced by Glory, as a future-oriented OS, realizes a consistent experience across mobile phones, PCs and IOT operating systems through innovation in underlying logic and underlying technologies. This is also Glory's exploration of future multi-device interaction, cross-system and cross-ecology.

In the interview, Zhao Ming repeatedly mentioned Apple this competitor, Zhao Ming thinks, Glory to create a shoulder and beyond Apple experience must make a breakthrough, This breakthrough should be in the technical experience, battery life, performance, image processing and other capabilities. How to break through? Break through the constraints and limitations of existing systematic innovation on us. Therefore, Glory uses MagicOS system blessing to apply GPU Turbo and OS Turbo to the notebook industry. At the same time, the MagicOS 7.0 operating system of the whole scene also breaks the boundaries of the system and the ecosystem, allowing different intelligent terminals such as mobile phones, tablets and notebooks to be interconnected, creating a seamless experience comparable to or even surpassing the closed operating system with an open ecosystem.

Write at the end:

Glory's achievements in the PC market are not achieved in a day, nor overnight. This is a long process, which requires long-term accumulation of technology precipitation and needs to maintain the "stupid bird spirit." Facing the impetuosity of the industry, we always focus on consumer experience and products. Therefore, until today, Glory still regards itself as an entrepreneur. On the road of innovation, in pursuit of the light of "scientific idealism," we must keep our initial heart, break the stereotypes and choose a correct but difficult road.

The release of Glory Notebook MagicBook V 14 2022 opens a new era of PC intelligent experience, and also makes us clearly see that Glory is not only an "entrepreneur," but also the strongest promoter of the rapid development and technological change of the whole PC industry.

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