Shulou(Shulou.com)11/24 Report--

CTOnews.com, August 31, Apple has announced that it will hold a "Far Out" special event at 1: 00 a.m. Beijing time on September 8. This is still in the form of an online launch, which is expected to bring new products such as the iPhone 14 / Pro series and Apple Watch Series 8, as well as the launch of the official version of iOS 16.

Previous revelations have shown that the price of the iPhone 14 series is expected to be higher than that of the iPhone 13 series, but a new report today suggests that the increase may be lower than expected.

There are many reasons to expect Apple to increase the starting price of this year's iPhone 14 series, from new features to increased component costs.

First and most obvious, iPhone 14 non-Pro models are changing from mini and standard models to standard and Max models.

More users can choose a 6.7inch screen model at a lower price, but larger devices are more expensive to make, especially displays, and we can expect Apple to make a substantial profit from the "price hike" on the iPhone 14 Max.

In the iPhone 14 Pro model, the camera sensor has been upgraded from 12MP to 48MP. Apple is likely to provide 48MP images in bright sunlight, while in low-light situations, use smart scaling to create 12MP images with less noise. In addition, 8K video recording will be supported.

Some organizations think that Apple may abandon 128GB basic storage and start with 256GB storage this year. In addition, a rough report states that all models will use 6GB memory.

It is also possible for the iPhone 14 series to acquire satellite communications capabilities. Although it is uncertain, and in any case may be limited to emergency use.

Then, of course, both the standard and Pro models are expected to see a very significant redesign. The standard model is expected to see the bangs grooves shrink, while the Pro model will use a "pill + punch" design.

As component costs rise significantly, Apple is expected to set aside further profits. CTOnews.com learned that analyst Guo Mingyi had expected the rise in the price of iPhone 14 series components and the popularity of iPhone 14 Max to increase the average selling price by 15 per cent this year.

According to previous forecasts, the iPhone 14 standard version will remain at $799, but the iPhone 14 Max will start at $899, with both iPhone 14 Pro models adding $100. This means that the starting price is:

Us $799 (about 5521.09 RMB) for iPhone 14Rom

IPhone US $14 Max:899 (about RMB 6212.09)

IPhone US $14 Pro:1099 (about RMB 7594.09)

IPhone US $14 Pro Max:1199 (about RMB 8285.09)

In the latest development, however, TrendForce, a market intelligence company, said Apple was expected to proceed cautiously in the face of a small increase in prices, given the economic downturn and the decline in the smartphone market.

"upgrades such as an increase in initial memory capacity to LPDDR5 6GB and 256GB, a headshot up to 4800 megapixels and Face ID design changes are expected to increase the initial price. However, under the pressure of global inflation and rising exchange rates, Apple is expected to adopt a more cautious pricing strategy so as not to affect its sales."

As a result, the agency predicts that the price of the iPhone 14 series will increase slightly, starting at:

Us $749 (about 5175.59 RMB) for iPhone 14Rom

IPhone US $14 Max:849 (about RMB 5866.59)

IPhone US $14 Pro:1049 (about RMB 7248.59)

IPhone US $14 Pro Max:1149 (about RMB 7939.59)

In other words, the price of the iPhone 14 series has risen by an average of $100, while the new forecast of the research institute believes that the price of the iPhone 14 series will increase by an average of about $50 (about 345.5 yuan), but it will still increase.

The "iPhone 14 Pro" packaging sticker is exposed in a white box: the bright screen of the phone may display "long pills", and the whole series uses 6GB memory. "

"it is reported that the A17 chip of Apple iPhone 15 Pro / Pro Max will be launched with TSMC enhanced 3nm, as well as these eye-catching configurations."

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