Shulou(Shulou.com)11/24 Report--

CTOnews.com August 25 news, Before the first financial reporter learned from informed sources, BYD will be in the fourth quarter of this year to release a brand-new high-end brand, New car price will exceed 1 million yuan.

This evening, BYD related responsible person to China Securities News response said: "High-end brand tentatively released at the end of this year, synchronous debut of the first hard-core off-road vehicle model, pricing more than 1 million yuan. "

In addition, relevant responsible persons confirmed that brand, product, sales service network, operation and other aspects are brand-new and independent teams.

First Finance previously reported that, according to previous planning, BYD high-end brand price range in 80~ 1.5 million yuan. But the latest news is that BYD has raised the starting price of its high-end brands to more than 1 million yuan. In addition, BYD's high-end brand is tentatively scheduled to be released at the end of this year, simultaneously unveiling the first hard-core off-road model. The positioning of this high-end brand is a million-level new energy brand, and it is a brand-new and independent team in terms of brand, product, sales service network and operation.

As for BYD, the name of the high-end brand, the report said that after many rounds of discussion, it is now more inclined to the name "starry sky."

CTOnews.com learned that recently, BYD's 90%-owned Tengshi brand launched the D9 founder limited edition model for up to 660,000 yuan, and now it seems that the car will soon no longer be BYD's most expensive electric car.

BYD has stopped production and stopped selling fuel vehicles since March this year. The company sold 162,500 vehicles in July, up 183.1% year-on-year. The cumulative sales volume of new vehicles from January to July reached 803,800, beating Tesla to win the global new energy vehicle sales champion.

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