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2025-02-27 Update From: SLTechnology News&Howtos shulou NAV: SLTechnology News&Howtos > Development >
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This article mainly introduces WeChat Mini Programs in the moments program marketing how to achieve, the article introduces in great detail, has a certain reference value, interested friends must read!
1. Official account promotion
There are two ways for the official account to promote Mini Program, one is to bind the official account to Mini Program, and the second is to implant Mini Program in the picture and text content, which is a more effective way. If your own official account does not have enough traffic, it can be promoted by exchanging and associating with other people's official accounts.
II. Community sharing
Mini Program inserts fission sharing links into product design through friend sharing, group sharing and moments drainage to synchronize the original fan group, allowing fans to spread independently, guiding fans to share, and then getting small gifts with screenshots to gradually direct traffic to Mini Program and promote sales. In addition, template messages can be pushed to users' messages, such as payment progress, discount information "sign-in" links, etc., so that users do not produce boredom, resulting in stickiness to Mini Program, which is conducive to user sharing and fission.
Third, offline stores
Whether for offline stores or e-commerce sellers, repurchase rate and user stickiness are factors that businesses need to consider. After customers have completed the shopping link, gift vouchers are given, which makes users have stickiness to Mini Program. It can also promote users to repurchase. Offline QR codes, such as QR codes, can be scanned directly into Mini Program. If you can lay a lot of QR codes offline, this is a very powerful way for customers to get fission.
IV. Group buying and playing
Use Mini Program to carry group buying, seconds killing, bargaining and other preferential activities to stimulate the enthusiasm of consumers to spend at low prices and achieve rapid fission. In this way, a large number of accurate users can be accumulated in a relatively short period of time, which can be used by merchants in the later stage to carry out accurate marketing.
The above is all the contents of the article "how to realize the Program Marketing of moments in WeChat Mini Programs". Thank you for your reading! Hope to share the content to help you, more related knowledge, welcome to follow the industry information channel!
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