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This article mainly shows you the "site SEO optimization keywords how to choose and layout", the content is easy to understand, clear, hope to help you solve your doubts, the following let the editor lead you to study and learn "site SEO optimization keywords how to choose and layout" this article.

First, select / identify keywords

No matter what website you do, there must always be a core theme. The theme needs keywords to achieve, so it is important to choose keywords.

First of all, we need to mine keywords from the following aspects:

1. Explore the company's products and service words.

2. Think about it from the customer's point of view and understand the needs of users.

3. Use the drop-down box of the search engine to search related.

4. Learn from the keywords of peers.

5. Make use of the keyword source list of website statistics tools.

6. Use keyword mining tools.

Secondly, we should analyze and evaluate the key words excavated. Analyze from the following points:

1. Search volume

2. Commercial value

3. Degree of competition

Finally, through the face of keyword mining and analysis, we need to determine keywords. Follow the following points:

1. High search

2. High correlation

3. Low competition

Second, the placement and layout of keywords

When the keyword is determined, we need to plan how the keyword will be placed.

So how to place the layout for keywords?

1. Home page: there are 3 main keywords and 3 auxiliary keywords.

2. Channel page / column page: the key words are mainly at the end of the channel.

3. Content page / details page: long tail keyword

4, in addition to the above three points, we can also in the "related articles", "related recommendations", "popular recommendations" and "previous / next article". Wait, to place layout keywords.

The above is all the content of this article entitled "how to choose and layout keywords optimized by SEO". Thank you for reading! I believe we all have a certain understanding, hope to share the content to help you, if you want to learn more knowledge, welcome to follow the industry information channel!

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