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How to start the selling mode of WeChat Mini Programs live broadcast

2025-04-06 Update From: SLTechnology News&Howtos shulou NAV: SLTechnology News&Howtos > Development >

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Most people do not understand the knowledge points of this article "how to start WeChat Mini Programs Live selling Mode", so the editor summarizes the following contents for you. The content is detailed, the steps are clear, and it has a certain reference value. I hope you can gain something after reading this article. Let's take a look at this article "how to start WeChat Mini Programs Live selling Mode".

(1) Development mode

Mini Program Mall

Embed live broadcast system

This mode mainly embeds the LVB system into Mini Program Mall during development to achieve the state of overall integration, and can share a backend. This development method is actually more suitable for merchants who need the second development, because it is more convenient to add new features again, and it is easier to manage the operation after launch, and you can sell goods by enabling LVB directly in the background.

(2) Operation mode

Mini Program Mall

Warm-up of live broadcast activities

When the development of Mini Program is completed, merchants can directly start the live broadcast in the background, but the mode of operating live broadcast with goods had better use the official account or community to warm up the event first, to achieve an ecological environment that can produce a closed-loop sales loop during the live broadcast. Merchants can use Wechat platform to promote the content that needs live broadcasting, to increase the conversion effect of user fission, and through subscription function. Directly push to the user to predict the price of the goods in advance, so as to improve the conversion.

(3) Application scenarios

Mini Program Mall

Live broadcast applicable industry

At present, there are many industries that can develop Mini Program for micro-live streaming, such as fresh industry, food industry, book industry, digital industry, mother and child industry, beauty industry and so on. And it can be used as the beginning of entering the operation mode of social e-commerce, and WeChat Mini Programs is not only able to open the live broadcast mode, but also diversified marketing modes, such as group purchase bargaining, lottery voting, etc. It allows businesses to make a quick profit by making use of Mini Program, so as to enjoy the "dividend period" brought by the current Wechat ecology.

The above is the content of this article on "how to turn on WeChat Mini Programs Live selling Mode". I believe we all have a certain understanding. I hope the content shared by the editor will be helpful to you. If you want to know more about the relevant knowledge, please follow the industry information channel.

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