Shulou(Shulou.com)06/02 Report--

This article will explain in detail what the experience and skills of web page design are, and the content of the article is of high quality, so the editor will share it with you for reference. I hope you will have a certain understanding of the relevant knowledge after reading this article.

Theme Planning of ■ website

Be careful not to let the theme of your site be too scattered. Because the more focused the theme of the site is, the more energy the website owner will put into this area, and the higher the quality of the information provided. We know that the search engine has been committed to providing users with high-quality information search services, so it will rank those sites that provide valuable information ahead of time and give priority to users.

What if the site covers a wide range of content and does need to retain a large number of topics? Or the same principle, as long as you classify the website information to a reasonable organization, it will naturally form a relatively concentrated topic, then the search engine will naturally give you a top ranking of the site.

■ enriches website content and website popularity

The two complement each other, and websites with rich content are usually welcomed by visitors. Please note that the richness of content here does not refer to the complexity of the content, but to the depth of the content.

When ranking websites, search engines not only look at the relevance of the information of the page, but also consider the reputation of the site, such as the number of external links, the click rate of the page and so on. Therefore, a website with rich content is sure to rank ahead of the website with poor content.

As there are differences in web page support among different search engines, we should not only pay attention to beautiful appearance when designing web pages. Many elements that are often used in designing web pages will cause problems when they are used by search engines.

■ frame structure (Frame Sets)

Some search engines (such as FAST) do not support frame structures, and their "spider" programs cannot read such pages.

■ image block (Image Maps)

It is not supported by other engines except AltaVista, Google, and Northern Light (which has now stopped the public search service) that explicitly support image block links. When the "spider" program encounters this structure, it often feels at a loss. So try not to set up Image Map links.

Links to ■ special effects

We often see some websites add special effects to navigation links, such as clicking on a project will expand the lower link and so on. These effects are generally achieved through Javascript, which is visually novel, but not so attractive in the eyes of the Spider program, on the contrary, it cannot interpret the link. In order to let the search engine retrieve your web page smoothly, it is recommended to sacrifice some fancy things.

■ FLASH

Although the visual effect of the web page made by FLASH is good, the search engine is not very interested in it. The case shows that this kind of website is very difficult to be indexed by Baidu search engine. It is wise to provide both FLASH and non-FLASH web pages, which not only increases the viewing of the web pages, but also takes into account the mood of search engines.

■ dynamic web page (Dynamic Pages)

Any address with "?" Web pages with numbers, "&" (and other similar symbols) block out the "spider" program. These web pages are usually generated by CGI, PHP, ASP and other programs, which are technologically advanced, but not suitable for the "spider" program of search engines. Although some large search engines (such as Google) have the ability to retrieve dynamic web pages, a considerable number of engines still do not support it. And even Google, which can index dynamic web pages, has made it clear on many occasions that it does not guarantee the retrieval of all dynamic web pages.

Therefore, unless it is a very large website, for convenience must use dynamic web page generation technology, otherwise it is better to use static web pages as far as possible.

What are the web design experience and skills to share here, I hope that the above content can be of some help to you, can learn more knowledge. If you think the article is good, you can share it for more people to see.

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