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How to analyze the website development ranking stagnate solution, I believe many inexperienced people are helpless, for this reason this article summarizes the causes of the problem and solutions, through this article I hope you can solve this problem.

SEO personnel who have been doing it for a period of time may have been greatly tested. In this industry, in addition to having certain SEO optimization techniques and analytical capabilities, they also need strong execution. Execution is the key to a SEO optimization personnel handling problems and solving problems. When a website is K or ranked, you need to come up with your own courage and perseverance to change the website or change your seo optimization method. When your website is K, it depends on whether you have the courage to abandon all the original technologies of your website and use new technologies to reposition and optimize the website. Perhaps this for a ranking for a long time can not advance the site, but also has a certain help.

A lot of friends have encountered, a certain keyword of the website is always ranked in a certain position, no matter how hard you try, how to do it, but the ranking of this keyword has not been upgraded. This is a tragedy for us. A lot of keywords are up, this one is left, not enough weight of the site, not enough outside the chain, that reason is what? Sometimes, perhaps the word simply does not have an index, and some of the index rankings have a good ranking, this person many people feel puzzled. Actually, I don't understand, so I tried to analyze the website from the following aspects.

First, the site's unindexed keywords are ignored.

Many seo optimization personnel at the beginning of optimization, are first to do some difficult keywords, that is to say, there is a certain index of keywords, we will take extra care of the website layout, in writing articles, but also in a lot of time mentioned this index of keywords, in the friend chain, but also to these keywords, the release of soft text is the same, and often we ignore those without index keywords, many times, we think, this keyword has no index, There must not be many people searching, so put it directly there and you can go to the home page. In fact, there are many keywords without index, search heat is also very high. For example, Los Angeles tourism this word bar, there is no index, but the competition site is very many. If you want to put this word in Baidu's homepage, it is also necessary to learn the kung fu to do it. When other keywords have been ranked to the home page, then we should optimize this keyword from the following aspects.

(1) Write original articles and expose this keyword on the home page, and increase the density of keywords on the home page. If the site has been downgraded before, you can change some of the negatives that were previously caused by over-optimization. For example, individual keyword anchor links too many stations, you can place one or two anchor text keywords in an article. Because the article may have been included, but we can not rule out the probability that Baidu will crawl twice. Sometimes snapshots of article pages are updated.

(2) In the process of creating the content of the website, whether it is a keyword with index or a high popular keyword without index, the appearance of the keyword should be reasonable, natural, optimization is like playing Taijiquan, to achieve success, naturally, you can't let Baidu feel that you are deliberately highlighting a certain keyword. When one of our keywords is not on the Baidu home page, we can simply deal with it, and this keyword appears several times in the content, that is to say, our article can revolve around this keyword, and do one or two anchor texts for this keyword. After the article is included, you can reprint this original article to other websites, thereby enhancing the weight of this article and enhancing the weight transfer value of the keyword anchor text.

Second, more than a decade old station or more than a year old site has not been optimized

Most of the old website, many have not done seo optimization, or done optimization before, was reduced more, generally this kind of website in the process of doing, the first thing to solve is the problem of inclusion, followed by the website after the punishment of search engine trust. Excessive optimization of old websites is only one of the reasons for the stagnation of old website rankings. On the contrary, no optimization in the early stage will lead to difficult optimization work in the later stage. Because of some reasons, some old station owners may not have been exposed to seo, so they will not send out the chain, will not regularly update the article and so on, resulting in the old station early did not get optimized, the weight did not accumulate, so the late need to quickly get ranked is not an easy thing. Of course, this difficulty is only relative, as long as you continue to insist on doing high-quality content, for some high-quality friends chain, these old stations without foundation can still get the ideal ranking, but it depends on whether you have the patience and execution.

More than a year of website, for search engine optimization, has a very good innate advantage, want to optimize this website well, to be a patient and confidence. Old station ranking stagnation, there will always be one of the reasons, seoer do not because did not see the ranking rise easily give up the old station, should learn to be good at thinking, from a variety of angles to summarize the reasons, and make corresponding solutions, believe that perseverance will always achieve results. The optimization of the old website should be analyzed from the following aspects:

(1) Is there a cheating industry in the history of the website?

If there has been cheating behavior, then, this website in the process of optimization, a keyword will often stagnate or linger, this is because he does not trust the search engine too much information, so we have to start from this aspect to change the search engine for this website view, that is, should start from the content of the website itself. Share more of the site's content to other platforms (using Baidu sharing to enhance the site's user experience). Share more, Baidu will naturally look at your website differently, the basic is from our website, find some articles that can be taken out, go to other websites to share, and then bring the content link of this old website. Constantly improve the number of backlinks and shares on some pages of the site. I believe that after doing this for a while, this website will be able to improve.

(2) Refuse some unnecessary garbage chains or black chains before

Use Baidu's external chain rejection tool to reject these contents. Make full use of Baidu webmaster tools, this part of the link refused, the link to the reconstruction. You can exchange some friendship links appropriately, or import some anchor text links from the same industry website. If the anchor text link is imported from a highly viewed article, the others are more important than the others.

(3) Improve the user experience of the website and increase the message function of the website.

Add the website's message function to improve the user experience of the website. What users need can be recorded by letting customers leave messages, showing more customer needs, sharing good websites in the same industry, analyzing their external chains and seo techniques, and fundamentally solving these problems. Summarize the seo methods of competitors, learn their advantages, use the characteristics and advantages of our website, and highlight the key points. This is the only way to improve the user experience of our website.

All right. Let's sum this up. Don't give up on a website. New sites are great to optimize, but older sites can help you build more trusted external links and boost your credibility. More to analyze some of the K or be down the right site, do more to restore some of these sites, for our seo technology upgrade is very helpful.

After reading the above content, do you master how to analyze the website development ranking stagnate solution? If you still want to learn more skills or want to know more related content, welcome to pay attention to the industry information channel, thank you for reading!

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