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This article mainly shows you "how to do a good SEO", the content is easy to understand, clear, hope to help you solve your doubts, the following let the editor lead you to study and learn "how to do a good SEO" this article.

1. The number of links on the home page

A person's influence in society is often reflected through the circle of contacts, then the same is true of a website. How much influence it has on the whole Internet is often calculated through the reverse links on the home page. This number is generally proportional, so when we analyze the competitiveness of a website, the first thing is to analyze how many reverse links there are on its home page, as to how to query it. There are many off-the-shelf SEO tools, which are not recommended by editors here!

2. Number of social media shares

In recent years, search engines evaluate the influence of a website, not simply relying on the link analysis between sites as before, but with the continuous adjustment and upgrading of algorithms, considering the competitiveness of a site from all aspects. What is particularly important here is the link stock of social media, such as Sina Weibo, Tencent Weibo, Douban, and major self-media platforms. Search engines try to constantly crawl and analyze social media data to determine a site's influence on its social media. Baidu crawled and analyzed it when Tencent Weibo was launched a few years ago. especially frequently!

And many webmasters also made a high weight through the text chain of Tencent Weibo at that time, bringing more than 10,000 levels of traffic. Many novice webmasters may wonder what tools we can use to query the relevant indicators.

Now part of the paid SEO tool can analyze these indicators, but the price will be relatively high, for ordinary webmasters, if you want to inquire for free, in fact, there is a way to think about it carefully, but it may not be accurate enough, here the editor should leave a thinking question for you.

3. Estimated search traffic on the home page (traffic from SEO)

There is no doubt that to examine the weight of a site's SEO, it must be from how much traffic it gets through SEO, how many keywords, rankings, especially the number of the top 10 keywords, as well as the number of the top 3 keywords, this data can be queried by the general webmaster platform, the corresponding keywords, the corresponding URL, as well as the ranking of keywords, relatively accurate estimation of traffic Through the number of keywords, as well as the estimated traffic, we will be the basic calculation, we need to achieve this traffic, about how many keywords, so as to deduce how many pages, and even how many editors!

Through the above points, we will get a series of relevant data, and here are the countermeasures in the following five aspects:

1. In which social media are my competitors more successful?

Using tool analysis, we can clearly see the proportion of competitors in social media, and the relevant content allocated, and even clearly find out how they operate on social platforms.

2. Is there anything that competitors have left out?

Compared with competitors' keyword forecast traffic reports, we will find out which keywords our competitors have a greater advantage in, and we will also find out which high-quality keywords our competitors have left out. So all you have to do is expand these keywords and fill them with high-quality content.

3. What content has more traffic from social media and less from SEO?

If you go to seriously diagnose a website, we will often find that there are many sites where nearly one-third of the traffic is through high-quality content, social media flow, rather than SEO, at this time, you just need to mine the relevant content, match keywords reasonably, and see if there are enough articles to do through SEO!

4. Do you keep up-to-date pages that used to rank but still have search needs?

If you do a lot of SEO diagnostics, you will find a very strange thing. For example, the page you created in a few years got a good ranking at that time, and there are still people searching for relevant content in 2017, but your content ranking is not as high as it used to be. This involves an old page, for long-term demand, whether to maintain continuous updates, careful people, if you pay more attention to this. It will also maintain objective traffic growth, so for competitors, you need to dig into the old pages that he has forgotten.

5. What content has few external links, but gets a lot of traffic?

When talking about this issue, we automatically filter timely social hot events. What we need to observe is long-term and stable content. Some content of many sites often get a large amount of stable traffic in a very long period. However, few resources are invested in external construction, such as external links and social media. For competitors, we only need to write relatively high-quality content and more perfect external resources construction. You can easily get this part of the traffic.

The above is all the contents of the article "how to do SEO well". Thank you for reading! I believe we all have a certain understanding, hope to share the content to help you, if you want to learn more knowledge, welcome to follow the industry information channel!

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