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2025-01-15 Update From: SLTechnology News&Howtos shulou NAV: SLTechnology News&Howtos > Internet Technology >
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This article mainly shows you "what are the basic requirements of search engine image search and display". The content is simple and clear, and I hope it can help you solve your doubts. Let the editor lead you to study and learn the article "what are the basic requirements for search engine image search to show?"
For image search, careful netizens have long noticed that by clicking on the searched image, you can directly reach the web page where the picture is located. For careful seoer, you will not miss this opportunity to get traffic, especially for some websites with a large number of pictures. The best effect with traffic is product pictures. So shopping malls that promote products or sell products directly on the website must pay attention to the traffic of image search, which can not only bring you traffic, but also bring you sales.
At present, Baidu web search and Baidu image search share Baiduspider, if the site wants to have a better performance in image search, it should first be fully friendly to Baiduspider to ensure that Baiduspider crawls, parses and collects the site.
The pictures that Baidu image search wants to include and display should have the following three dimensional characteristics:
I. the dimension of the web page where the picture is located
1. The theme of the page where the picture is located is consistent with the management direction and theme of the website. Baidu Picture search believes that pages consistent with the theme of the site will be paid more attention by webmasters, and the pictures on their pages will be more credible.
2. There are credible and accurate descriptions of the picture around the picture, including context description, picture description, alt attribute, picture title, and picture anchor.
3. The page where the picture is located does not have permission. This is consistent with the requirements of Baidu web search, the same that requires users to log in to browse the web user experience is very bad, spiders can not complete the work of filling in user names and passwords.
4. Do not write picture links in JS, do not use asynchronous loading and other ways to display. At this stage, Baidu's success rate of parsing JS still needs to be improved.
Second, the dimension of the website where the picture is located
1. At present, Baidu web search and Baidu image search share Baiduspider. If a website wants to perform well in image search, it should first be fully friendly to Baiduspider to ensure that Baiduspider crawls, parses and collects the site.
2. Baidu image search will refer to the evaluation of the website in the Baidu web search system. Generally speaking, if the website has credibility in the web search system, there is no malicious cheating and excessive SEO behavior, it will also have a better performance in image search.
3. The server where the website is located is stable, and the opening speed of the website is smooth. Baidu image search certainly does not want users to see the relevant pictures, hopefully click on the web address in exchange for a long and endless wait.
Third, the dimension of the picture itself
1. The picture is as clear as possible. When Baidu image search is sorted, other conditions are equal, higher-definition images can be given priority.
2. what is similar to the clarity is the picture size, which should match the content, not the bigger the better, and the smaller the picture may not necessarily be discriminated against.
3. The main body of the picture content is prominent and the visual effect is good. If there is a watermark on the picture, the watermark should be located at the edge of the picture without blocking the main body.
4, scarce picture resources are most favored by Baidu image search, but here to remind the webmaster, if your picture belongs to high-quality scarce resources, do not forget to match the picture with reliable description text.
The above is all the contents of this article "what are the basic requirements of search engine image search?" Thank you for your reading! I believe we all have a certain understanding, hope to share the content to help you, if you want to learn more knowledge, welcome to follow the industry information channel!
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