Shulou(Shulou.com)06/01 Report--

This article is about what role Mini Program can bring to brick-and-mortar stores. The editor thinks it is very practical, so share it with you as a reference and follow the editor to have a look.

(1) the area is not restricted

For the traditional offline stores will be limited in their own area and the development of customers, because of the geographical location constraints need to invest a lot of advertising to promote their own stores, but due to the impact of the Internet offline stores even if the actual effect of advertising will not be very good. Then the emergence of Mini Program helps offline stores provide online platform development and customer expansion channels and save costs.

(2) low promotion cost

Compared with the large amount of advertising invested before, Mini Program itself has the traffic of 1 billion active users and does not need offline stores to invest the same cost as advertising to promote it. But the promotion of Mini Program must also be done like a good thing if you don't tell others how the good user will know it works.

(3) New traffic entrances

At present, offline merchants not only need the same as their counterparts' offline competitive customers, but also need the same inconvenience and quickness as online major Internet merchants competing customers. as a result, a group of customers rarely go to offline stores after they are used to using the online shopping mode. then the emergence of Mini Program can make the original customers who are also online and fast and convenient more willing to use consumption.

(4) develop accurate users

In fact, most offline brick-and-mortar stores are less likely to buy after a purchase, but if merchants do not maintain their customers, it is difficult to survive in the current business market. then Mini Program can use the online model to set up a membership points system on its own platform to improve the repurchase rate of customers and develop their own regular customers.

Thank you for reading! This is the end of the article on "what role Mini Program can bring to brick-and-mortar stores". I hope the above content can be helpful to you, so that you can learn more knowledge. If you think the article is good, you can share it for more people to see!

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