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This article mainly shows you "what is the difference between SEO and bidding promotion", the content is simple and clear, hoping to help you solve your doubts, the following let the editor lead you to study and learn "what is the difference between SEO and bidding promotion" this article.

Bidding is spending money on advertising space on search engines. For example, use Baidu to search for "diet pills", the results are shown in the picture, what is the difference between the top sites and the last sites? In the search results, there is the word "advertisement" behind the top website, while the website at the bottom does not have the word "advertisement" since the site "Baidu encyclopedia". Naturally, the search ranking is followed by the word "Baidu snapshot".

The website with the word "advertisement" buys advertising space from Baidu, that is, enterprises or individuals need to pay a certain fee to Baidu in order to sell products, and Baidu puts it in front of the search results, so that it does not need to go through any SEO, who pays more money, whose website is in front of the list. The promotional link on the right side of Google is also an advertising space. Advertising is also called bidding, generally Baidu displays "advertising" (previously shown as promotion), and Google displays "bidding". Advertising and bidding have the same meaning, but the title is different.

SEO is aimed at the natural ranking of websites in search engines. No matter how well SEO does, it can only get the first place in the natural rankings. It is impossible to squeeze the spending website to the back by doing SEO. The website with competitive price is always in front of the website that does SEO.

To be the SEO of a website, it does better than any other website, and in the end, the website ranks first. The "first place" here does not refer to the first place in all search results, but refers to the first place except the "advertising" site, that is, naturally ranked first. Generally speaking, people who do SEO ask where your site ranks, and he means the natural ranking. These concepts must be clear, otherwise it will be difficult to communicate.

After understanding the difference between advertising (bidding) and natural ranking, some people will think that no matter how well SEO does, the website ranking will still rank behind the "advertising" site, which does not make much sense. But to make it clear here, if spending money to do bidding has an advantage over SEO in any way, then SEO will not attract so many people to do it. Therefore, the natural ranking has incomparable advantages over advertising (bidding). And at present, with the rapid development of the Internet, more and more netizens know that the top of the list are advertising promotion sites, which will naturally not go, which will bring more traffic and transformation to Baidu snapshot sites ranked by SEO.

The above is all the content of the article "what is the difference between SEO and bidding promotion". Thank you for reading! I believe we all have a certain understanding, hope to share the content to help you, if you want to learn more knowledge, welcome to follow the industry information channel!

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