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Most people do not understand the knowledge points of this article "what are the methods to be promoted by WeChat Mini Programs", so the editor summarizes the following contents for you, with detailed contents and clear steps, which can be used for reference. I hope you can get something after reading this article. Let's take a look at this "what are the methods of WeChat Mini Programs's promotion?"

Skillfully use the entrance of Wechat

In Wechat, a total of more than 60 Mini Program entrances have been opened, which means that in Wechat, users can enter the Mini Program they want at any time. Such as Wechat search, nearby Mini Program and so on. These entrances are places where users often enter Mini Program. When enterprises promote Mini Program, as long as they make good use of these locations, Mini Program can be seen by users, which can help Mini Program to achieve promotion and drainage.

Social attribute propagation

Wechat is a powerful social software with more than a billion users. Then enterprises can take advantage of this advantage to spread Mini Program through WeChat groups, friends, moments and other ways, so that more users know. In addition, we can also set up a corresponding activity mechanism to attract users to take the initiative to spread and share, so that it can have a spread of ten, a hundred effects, and finally make Mini Program users present a geometric multiplier.

Offline activity promotion

Enterprises can also hold a variety of offline activities to attract nearby users to participate in the activities. Companies can then let these users scan mini program codes and enter Mini Program to interact, which not only allows users to experience fresh and interesting activities, but also gives users something to gain. At the same time, it can help enterprises gather a large number of effective users, and precipitate in their own Mini Program, and finally make users have consumer behavior and make enterprises profitable.

Wechat advertising

Wechat advertising is a paid promotion, the effect is surprisingly good, we often see in moments, official accounts in the ads, in fact, many are to promote their own Mini Program. I believe that enterprises can make their Mini Program known to everyone at a very low cost, and the advantage of paid promotion is that enterprises can choose their own people and regions, so as to avoid invalid users. effectively improve promotion accuracy and conversion efficiency.

Generally speaking, Mini Program has become the trend of the mobile Internet, so there will be enterprises to continue to develop Mini Program, in which the degree of competition will become more and more fierce. In the future, it will be more and more difficult for enterprises to obtain users for their own Mini Program, and the conversion effect will become worse and worse. Under such circumstances, enterprises can only develop Mini Program early, quickly seize the opportunity, and then carefully do a good job in the promotion of Mini Program in order to make themselves in an invincible position.

The above is about the content of this article "what are the methods to promote WeChat Mini Programs?" I believe we all have a certain understanding. I hope the content shared by the editor will be helpful to you. If you want to know more about the relevant knowledge, please pay attention to the industry information channel.

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