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Editor to share with you what is a high-quality outside chain in the construction of the website, I believe that most people do not know much about it, so share this article for your reference. I hope you will gain a lot after reading this article. Let's learn about it!

First, the outgoing chain must be highly related to your own website.

Before the search engine changes the algorithm, it is believed that many corporate websites are free to send out the chain, regardless of whether the industry is relevant or not, it can be summarized as "making use of all available space". This way is definitely not allowed under the current circumstances, some people may say that no one is sure that this way is ineffective, yes, whether this way is effective or not, and how effective it is is open to question. But if there are too many spam chains like this, you will definitely be punished by search engines. The essence of the chain is equivalent to voting, which is the approval vote given to your website by other websites. It is obvious that the voting given to you by the same type of website is authoritative. For example, if a layman votes for you and a colleague of the same industry votes for you, you can imagine whose vote is the most valuable to you.

Second, the outgoing chain should be posted on the website with high weight as far as possible.

The same outside the chain, if a well-known authoritative website from the same industry, one from an unknown website, which is more valuable is self-evident. So release the chain as far as possible on the high-weight website, the high-weight website is basically included in a second, and has a high authority in the search engine, so that the search engine will pay more attention to your site through the high-weight website.

Third, the website of the outer chain is stable enough.

Suppose that one day the search engine finds that there is an outer link to your website on a web page, and then it will be included by the search engine in time. After a period of time, if the outer chain is still there, the search engine will definitely give your website a little extra points. If the outside chain is suddenly gone, it will not only have a negative impact, but also waste your precious time to release the outside chain. Therefore, when sending out the chain, we must consider the stability, so that the outside chain can bring benefits to the website.

Fourth, try not to point all published links to the home page of the website.

All the links mentioned above point to the home page of the website. are you also one of them? A lot of webmaster friends are sure to do this, the release of the chain to all point to the home page of the site. The following Guangzhou website construction analyzes the pros and cons of doing so, pointing all the outer links to the home page of the website. The advantage of doing so is that the weight is concentrated and the effective time is relatively short. The disadvantage is that search engines can easily judge that such an outer chain is the result of manual optimization. If you want the website to continue to improve, Guangzhou website construction suggests that the published external links should be pointed to each page of the website on average.

Fifth, the forms of the outgoing chain should be diversified.

Many webmasters complain that they have been working hard to send out the chain, and the final result is that their websites perform very badly on search engines. Basically, there is a common feature for such websites, that is, the form of the outgoing chain is too single. For example, it is only posted on the forum. Therefore, the outgoing chain should pay attention to diversification, such as comments, signatures, blogs, soft articles, etc., which looks more natural and will make the performance of the website in the search engine more stable. Once the search engine strikes a certain form of external chain, it will lead to a rapid decline in the ranking of the website.

The above is all the contents of this article "what is high quality outside the chain in website construction". Thank you for your reading! I believe we all have a certain understanding, hope to share the content to help you, if you want to learn more knowledge, welcome to follow the industry information channel!

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