Shulou(Shulou.com)06/02 Report--

Pushi software AIO5 system has been free for two years, almost understand the situation of the basin friends also try out, install, agent agent, of course, cooperation is voluntary, is a two-way choice, business, or have to do with heart.

Suddenly, an interlude occurred to him.

We often see TV ads "Suning Tesco 818 send Cadillac... "" Jingdong arrived home in two hours. Lucky users sent mini coopers... "" Infiniti... ""smart。。。"All these categories have been sent. Are they really sent? Of course not, just give you a year's right to use it, but why do manufacturers advertise it like this? In fact, it is not the manufacturer's own propaganda, the manufacturer's official propaganda film is said to send XX car for one year, but everyone in the process of transmission into send XX car. But this is the effect that the manufacturer wants to achieve. Everyone will doubt whether it is true. They will search for the details and find that even if they give one year's free use right, it is also good, so they will participate in the activity. You won't have any losses. The manufacturer quarrels with the heat, earns eyeballs and improves popularity. This is their ultimate goal.

The above example is a gimmick promoted by the market. This is a very advanced method in advertising. However, when it comes to our ERP software industry, everyone will imitate it. Some software manufacturers of all sizes will pile up on Baidu to promote free ERP, free purchase, sale, free whatnot. Why should we promote free ERP? Because we know that people have two very strange psychology. One called "here we go.(The subtext is how expensive it is)"There is another one that is" Don't white (even if you don't use it)"The attraction point of" free "here should be in the latter, but everyone will ignore it: This free is not really free, in fact, the truth is the same, the correct description of "free software" on the market is "ERP software free to use for a month,""single user OA free browsing"(note that this is browsing, you can only look at the interface, you can not add employees, you can not do some reimbursement, leave and other documents)... For the audience of software, this kind of free is a joke, because it is impossible to use in the enterprise, it can't be used at all, even if your customer has very capable IT personnel, this is the little trick of those software manufacturers in the pre-sale "still holding the half face", you say he is not free, he also showed you for a month, you say he is free, but this free has no meaning.

Therefore, at the beginning of the opening of AIO5, Pushi Software was also thinking about it. We should abandon this deceptive attribute with its own camouflage method. The software products should be free of charge. The software products should be given to the targeted audience groups. They should be absolutely free and open. All modules are available. There is no limit for life.

At the beginning, in fact, many people heard me say free ERP on a pair of "another film selling shit plaster" attitude to me, of course, this can not blame everyone after all, there are too many software manufacturers on the market under the banner of free ERP, may be numb to the habit of questioning, in fact, manufacturers said "free ERP"ERP software is indeed free, but you can not use it is not within the scope of free; Customers hear "free ERP" secretly happy heart is free ah software free service free hardware free home training free upgrade... I just want to say, brother, what are you thinking? Of course, we can't control what other people think, but there are also some people who will be cautious. What do you software manufacturers earn if they are all free? Yes, speaking of this, it is not difficult to understand that many people's first reaction to free ERP is that your business purpose is not pure, leading me to bait it. Therefore, we are both supply and demand sides, both sides of the free ERP understanding is not in a category, in fact, there are various questions from customers to software manufacturers in it, once any of the late customer's questions are answered, it will be defined as cheating behavior, which is a loss for software manufacturers. So I think some of our software vendors, if they can't do software free (I just mean software products) don't advertise free.

In fact, I have tried to experience some brands that claim to be free versions. Almost all of them are promotion keywords. However, in fact, they have nothing to do with free. They are just attracting attention. Some of them can be experienced for free. You need to leave some personal information. You haven't experienced it for a few minutes. The software manufacturer called and asked me enthusiastically what company I was. Is it considering using software? I told him that I was just experiencing it. The other party's face immediately turned cold. The software was basically in a state where it could not be used normally at all. Many people in the market used this method to earn eyeballs and then collect the contact information of intended customers (I can't say right or wrong, but I think it's still embarrassing).

To sum up, the "fake free ERP" situation I encountered:

1. If the function is incomplete, only one general manager's account is given to see the function, not all the functions. If you want to use the full function, pay;

2. You cannot add any basic data to a document, such as employee, material, department, etc. You can only view the software interface and pay if you want to use it.

3. After using it for one month, it is not allowed to use it for free. If you continue to use it, you will pay.

4. A month later, most of the functions were turned off, leaving only a few functions available, and if you want to use them, you have to pay;

Let customers to understand after spending money to buy products, of course, spending money to buy things is justified, but do not use the banner of free, the reason why everyone is disgusted is actually largely from the psychological gap before and after this.

Our company's free ERP contains free content, I can tell you very openly:

We open the free product AIO5 (independent research and development, BS version integration OA+ finance + purchase and sale) free program to all customers or software peers in need (10 users, two sets of accounts), absolutely free of charge, and software is absolutely all modules can be used, because it is BS version is soft encryption mode, lifetime can be used, will not limit that one year later invalid, you have to use the case of charges.

In fact, it's like we gave you a car for free: 5 sedan chairs: (i.e. ERP, ownership is you)

You can drive, you can carry people and things; you can drive, you can drive with your seven aunts and eight aunts, where you want to go, the mileage data of the car is in the car's own system (i.e., it can be used in different industries, it can run the enterprise process normally, and your data is completely in your own local area);

5 seats (i.e. positioning small and medium-sized enterprises, up to 10 users, up to two account sets);

Of course, if you say you want to open a sunroof, change an engine or something, we will definitely charge for it (i.e. if you need additional training services, you will need to charge for it).

So why are we doing this? Let me tell you this, Pushi Software has always advocated the idea that "the software industry should be the service to generate value rather than the software itself", and we have been adopting the all-inclusive service system in the marketing mode of the company's main products AIO7 series since its establishment. Fixed service fee every year for a long time and cooperation with customers.(Including: software itself, implementation of services, follow-up continuous improvement), after years of verification, this model is a relatively benign soft enterprise development path; to minimize customer information risks and costs, and to have strict requirements on their own service capabilities.

Therefore, the original intention of the company to open AIO5 free is to minimize the initial cost threshold of small and medium-sized enterprises. As long as you really want to use ERP, you can use this software for free by communicating with the technical staff of our aio5 division. The only requirement is that you need to prepare your own server, we provide packages to guide you in installation, provide training videos on how to use the software, provide free remote technical services, officially license, do not limit your time, lifetime availability, is truly free ERP, the only limitation is that the software has been positioned for the appropriate size of the enterprise: small and medium-sized enterprises in development. Open 10 users, two A/C sets! Don't ask us again here, what do you rely on to make money for free? The service mode of our AIO7 products in the Yangtze River Delta region has been very mature, and the turnover shows a relatively stable and good growth trend. AIO5 software is open for free use in the hope of making a modest contribution to the progress of information technology in SMEs.

That's all for today, let's continue next time...

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