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What is the necessity for enterprises and merchants to develop Mini Program?

2025-04-05 Update From: SLTechnology News&Howtos shulou NAV: SLTechnology News&Howtos > Development >

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This article mainly introduces the necessity of enterprises and businesses to develop Mini Program, the article is very detailed, has a certain reference value, interested friends must read it!

The necessity for Enterprises to develop Mini Program

1. Low cost

For merchants, development costs can be greatly reduced because their development costs are lower than those of APP. With only one mobile, you can include all the merchant information, as well as the personalized customization features you want. For users, it can save process, time and energy, and really get it done with one click.

2. General trend

According to incomplete statistics, Mini Program currently has 230 million daily active users. Such a spoiled crowd is enough to prove its popularity. What's more, Wechat is also in continuous functional iterations and upgrades, making Mini Program more commercial value and imagination.

3. Easy to stimulate new customers and strong stickiness

Nearly a billion Wechat users have huge data. Mini Program, as a new tool, can help enterprises to get more users. WeChat Mini Programs currently has a lot of entrances, can jump freely in the major functions and interfaces, coupled with the empowerment of social relationships, customer stickiness is very high. Therefore, it is very necessary to develop Mini Program.

4. Easy to maintain old customers

For enterprises that want to get through offline, Mini Program is the link between online and offline, which can effectively improve the user experience and increase users' good impression to the enterprise. In the past, in many traditional stores, such as restaurants, customers left after eating. If merchants want to leave customer information, they only need to guide customers to get services directly in Mini Program. In this way, merchants use Mini Program to enhance the service experience of the store; they can also use the membership ability of Mini Program to further improve their own membership system; and you can view the relevant data to facilitate more accurate marketing.

5. Improve the brand image

Mini Program is a very effective way for enterprises to enhance their competitiveness and brand influence. Mini Program can be used as a business card of the enterprise, which is very beneficial to improve the corporate image.

These are all the contents of this article entitled "what is the necessity for enterprises and merchants to develop Mini Program?" Thank you for reading! Hope to share the content to help you, more related knowledge, welcome to follow the industry information channel!

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