Shulou(Shulou.com)06/02 Report--

Abstract: 30 years ago, two young people, relying on borrowed 50,000 yuan, set up a company in a rented house of only 9 square meters and began their entrepreneurial journey.

Wang Wenjing, chairman and CEO of Yuyou Network, thought about the name of the company for several months, and finally, inspired by a report, he named it Yuyou, that is, Friends of users, that is, he wants to create a software company that is user-friendly, easy to use and can bring value to users.

Now 30 years have passed, and for the software industry, which has an average life span of less than 7 years, Yuyou, who has survived 30 years of wind and rain, is successful. Wang Wenjing's own evaluation is "quite excellent", but this can only represent the past, and where will the future users go? Starting from a new starting point, Wang Wenjing's expectation for you is to achieve excellence, and how will you move from excellence to excellence?

On August 18th, Yuyou 2018 Global Enterprise Service Conference was held in Beijing. At the meeting, Wang Wenjing expounded where the users of the 3.0 era will go.

All enterprises can not bypass the digital cloud is the way to achieve.

In the past 30 years, Yuyou has gone through the 1.0 era of enterprise accounting computerization represented by financial software. at the end of the 1990s, it entered the 2.0stage of enterprise informatization construction with ERP service.

"in the future, all enterprises will either be digital native enterprises, that is, enterprises established and operated according to the digital mode at the beginning of their establishment, or become digital transformation / rebirth enterprises, that is, enterprises that achieve innovative transformation through digitization." Wang Wenjing's speech first laid out the core point.

With the explosive development of cloud computing, big data, artificial intelligence and other new generation technology, the new wave of digital commerce has come, and the mode and scene of business operation have changed greatly. The brand-new business paradigm will accelerate the development of enterprises to digitalization and intelligence.

Wang Wenjing believes that enterprise digitization refers to running all kinds of cloud services based on new generation digital and intelligent technologies, connecting resources, reorganizing processes, enabling organizations, processing transactions, executing operations, integrating into the digital economy, promoting business innovation (research and development, production, marketing, service, etc.), management reform and financial embedding, so as to change the mode of production, operation and management through network collaboration, data intelligence, connecting resources, reorganizing processes, empowering organizations, processing transactions, executing operations, and integrating into the digital economy. The progressive process of achieving stronger competitive advantage, higher business performance and more sustainable development. To put it simply, it is the process of enterprise transformation and upgrading by using a new generation of digital and intelligent technology.

In the face of the continuous emergence of new technologies and the advent of new concepts, some enterprises are confused about how to realize digitalization and intelligence. Wang Wenjing believes that digital and ecological industrial platform is an important operation mode of enterprise digitalization, and enterprise cloud is the basic way to implement digitalization.

In the 3.0 stage, Youyou's core products and business are Youyun. Yuyou hopes to serve the digitization of global enterprises through enterprise cloud services.

Using Youyun's goal and two positions

According to public data, the number of registered enterprise users of Youyun exceeds 4 million, the number of paying enterprise customers is 290000, and the number of cloud platform ecological partners exceeds 1200. Youyun's goal is to serve more than 10 million Chinese and global corporate customers.

Previously, according to Yuyou's financial results for the first half of 2018, the total operating revenue was 3.006 billion yuan, an increase of 37.1% over the same period last year, while the cloud services business became the biggest bright spot in the financial report, with revenue of 849 million yuan, an increase of 140.9% over the same period last year. Of this total, PaaS, SaaS and BaaS earned 220 million yuan, an increase of 220.0% over the same period last year.

Youyun has two positions, one is to do digital business application infrastructure, and the other is to do the sharing platform of enterprise service industry.

As a digital business application infrastructure, there is a key word "application". Users are very clear about their own advantages, so their positioning is very clear. Wang Wenjing said that Yuyou does not do IaaS and will not compete with Aliyun, Huawei Cloud, Tencent Cloud and Baidu Cloud at this level, but does PaaS, SaaS, BaaS and DaaS services for application-level infrastructure services such as digitalization and intelligence of enterprises.

And another positioning, the shared platform of the enterprise service industry, users hope to jointly serve enterprise customers by bringing together a large number of enterprise cloud service products and service providers.

Wang Wenjing said that he will strive to build Youyun into a comprehensive, integrated and ecological platform, so as to help enterprises make use of the new generation of technology to achieve digital and intelligent development.

Comprehensive service refers to the cloud service of multi-domain, multi-industry and multi-service form (platform service PaaS, application service SaaS, business service BaaS, data service DaaS, etc.).

Integration refers to the integration of various services on Youyun, between domains (such as marketing and financial services), between domains and industries, and between platform services, software services, data and business services.

Ecological means that Youyun is an open platform, where resources are shared, and the services of ecological partners and other services are also integrated and developed. Users serve enterprise customers together through integrated ecological services.

Three tips on the success of user friends in the past 30 years

For the software industry with an average life span of less than 7 years, the success of users who have survived 30 years of ups and downs is undeniable, and what is the secret of their success? What makes the user friends can continue to develop?

Wang Wenjing thinks there are three aspects:

The first is to listen to the user. Wang Wenjing believes that the desire of customers is the deep-seated needs of customers and the ultimate source of technology and product development.

The second is to be in awe of technology, the technological trend is the rhythm of the progress of the times, we should treat technology correctly, adopt advanced technology for customer value, and do not use new technology to find the direction and mode.

The third is to be proud of ecology, any organization will have its own characteristics, will also have its limitations, no matter how strong there will be boundaries. Therefore, ecological prosperity can not only strengthen every ecological member, but also create value for customers that cannot be achieved by any single organization.

At the meeting, UYU also launched the establishment of a "Friendship Club", which is positioned as an organization and platform for the common progress of digital connection, business cooperation, exchange and learning, and is also an important way for UYU and ecological partners to serve customers.

Over the past 30 years, Yuyou has grown from a self-employed software service agency to a leading provider in the field of enterprise services. Focusing on enterprise software and services for 30 years, Yuyou knows the business process best and knows the pain points of the enterprise, so it is bound to be more approachable in helping enterprises to transform and upgrade digitally.

Now at the new starting point of 30 years old, whether you can achieve excellence or not remains to be seen.

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