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2025-03-17 Update From: SLTechnology News&Howtos shulou NAV: SLTechnology News&Howtos > Development >
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This article mainly shows you "how to create website content that attracts visitors". The content is simple and clear, and I hope it can help you solve your doubts. Let the editor lead you to study and learn the article "how to create website content that attracts visitors".
When I surf the Net, I often see web sites filled with beautiful graphics that strive to capture my attention. Well, they do so for an instant, however I click away when I don't immediately find relevant content. The content you add to your web site needs to attract both visitors and search engines.
When surfing the Internet, I often see some websites full of beautiful pictures in an attempt to attract people's attention. Of course, the site uses icons for user convenience, but if I can't find what I'm looking for right away, I'll click elsewhere to find what I need. Your website content should attract both visitors and search engines.
Part I-How to add content to your web site to attract visitors
The first part-how to make your website content attract visitors.
Part 11-How to add content to your web site to attract the search engines
The second part-how to make the content of your site attract search engines.
14 ways to add content to your web site and attract visitors
14 ways to make your website content attract visitors
1. Get into the mind of your visitor. Brainstorm all the ways your visitor would think of your product. Write your content as if you are sitting next to him/her explaining your product. Don't write in the 3rd person ie we, they, but use I, you, or your. This makes it more personal.
Approach the visitor. Rack your brains to come up with all the ideas that visitors might have about your product. The content of the website about the product should have the effect that after the visitor reads it, it feels as if you are sitting next to him or her and introducing the product in person. Instead of using plural names like "we" and "they", try to use words like "I", "you" or "yours". This will make visitors feel more cordial and have no sense of distance.
2. Keep it simple-write as if explaining your web site material to a 7th grader (12-13 year old) Don't use complicated words that people would have to look up in the dictionary. You want them to understand clearly what your site is about.
The website is simple and straightforward-it's as if your site is written for seventh graders (12-13 years old). Don't use complex words that people have to look up in a dictionary to understand. After all, you expect people to understand your website clearly.
3. Convey emotion-people on the Web are often in a great hurry, so you need to appeal to their emotions to stop them clicking away to the next site. Use stories, convey your experiences or include testimonies from others. This adds to your credibility and trust, 2 essential factors for doing business online.
Convey emotion-people are often in a hurry online, so you have to arouse their interest or empathy so that they don't click on a new page right away. You can use some stories, personal experiences, or stories told by others. This will increase the credibility and trust of your site, which are important factors in online transactions.
4. Communicate quickly and efficiently-people online tend to scan rather than read everything on the page. Therefore use single lines of text for your headings and sub headings. Catch your visitor's eye with lists, bullet points and use short, snappy, active (not passive) words in your sentences. Your paragraphs should only consist of 2-5 sentences. Long paragraphs make it hard to read (scan) your page quickly.
Communication is fast and effective-online people like to skim through everything on the page rather than read it carefully. Therefore, it is best to have only one line of text in the title and subtitle. The use of key symbols, the use of lists, the short, intuitive words in sentences, and the active voice can all attract visitors. The paragraph had better contain only 2 or 5 sentences. Long paragraphs can make it difficult for users to quickly browse your page.
5. Create white space-the layout of your web page should include plenty of white space. Don't lean text hard up against your graphics. Include white space between headings, sub headings and paragraphs.
Leave some white space-there should be more white space in web design. Don't follow the text around the chart, leave some space, and of course, between headings, between subheadings, and between paragraphs.
6. Use graphics sparingly-you have heard it said, "a picture is worth a 1000 words." That's true but only if the picture supports your content. Don't overdo the graphics. You may impress your visitors initially, however to keep them interested in your site, you need high quality content.
Use charts moderately-you may have heard the saying, "A picture is worth a thousand words." But this is accurate only if the picture you use is appropriate to what you are trying to express. Do not abuse pictures. Maybe the site is supposed to attract visitors and impress them at first. However, if you want to keep them interested in your site, the content of your site must be of high quality.
7. Create high quality content-make clear points with each paragraph you write. Each paragraph should build on the previous one, so that you are pulling your visitor through your page naturally. You are trying to pre sell the product or service to your visitor. This puts them in a natural frame of mind to buy (unlike many sites which may just have pictures of the products and a shopping cart).
Have high-quality website content-every paragraph should express a clear point of view. The paragraphs are connected back and forth so that visitors can read the content of the page step by step. If you are going to sell a product or service to a visitor, the step-by-step effect just mentioned will naturally give the user the idea of buying. (unlike some websites that only have pictures of goods or shopping carts, it is difficult to produce results.)
8. Web page background-a colorful or busy background can make your text hard to read and may give the impression of an inexperienced webmaster. If you do use a background image make sure it complements your site's theme, fits with your visitors experience and will increase your credibility.
Page background-the color of the page background is too gaudy or complicated, which will make your text difficult to read and give the impression that the webmaster is an inexperienced novice. If you do use background images, make sure that the images match the theme of the site, suit the feelings of visitors, and increase the credibility of the site.
9. Use the correct fonts-the offline world primarily uses "Times New Roman". This works well in print but not online. Sans Serif fonts, such as Arial, Verdana and Helvetica are the best fonts for easy online scanning.
Use the correct font-the font used for non-web text is mainly "Times New Roman", which prints the text very well, but is not good for the display of web content. "Sans Seri" fonts, such as Arial, Verdana and Helvetica, are very suitable for easy browsing.
10. Font colors-the best colors for reading online are black text on a white or off-white background. If you want to use multiple colors only use a maximum of 3. Too many text colors on a web page make it hard on the eyes and spell inexperience. To emphasize text you can use the bold tag (this text will appear bold) or italic tag (this text will appear in italics).
Font color-the best color combination for online reading is black text with a white background. If you want fonts to have multiple colors, do not exceed 3 at most. Too many colors of web page text will cause visual reading difficulties and poor spelling fluency. To highlight the text, you can use bold (these words show bold) or italics (these words show italics).
11. Check spelling and grammar-run your page through spell check in your word processor. It won't pick up all the mistakes, so make sure you read it through yourself to find other errors. Spelling and grammar mistakes convey an unprofessional impression.
Check spelling and grammar-use a word processor to check the spelling of words on the page, of course, not all errors can be detected, so you have to read it yourself to check for other errors. Spelling and grammatical mistakes can give people the impression of being "unprofessional".
12. Simple navigation-the main purpose of the navigation bar is to make it easy for your visitor to find his way around your site. Place your navigation bar on the left side or top of your page (or both). Repeat the bar at the bottom of the page so your visitor does not have to scroll back up to move on to another section.
Simple navigation system-the main function of the navigation bar is to make it easy for users to find their destination on your site. Place the navigation bar at the left or top of the page (or both). Try to display the navigation bar at the bottom of each page so that the user does not have to scroll back to the top of the page to enter another section with the navigation bar.
13. Get a critique-don't fall in love with your writing and leave it there. Yes, it's hard to listen to someone criticizing your beautiful piece of work, but swallow your pride and get your friends or family members to do a review of your web page. This will help you to refine what 6you have written and make it appeal to a wider audience.
Listen to other people's comments-don't be satisfied with what you've written, and then ignore it. It's hard to listen to others criticize your work that you think is good, but please put aside your pride and at least let your friends and family visit your website first. In this way, what you write can be optimized and recognized by more visitors.
14. Use specific keywords-weave targeted keywords into your web page as you write your web page content. I'll cover "How to Write for the Search Engines" in Part II of this article.
Use keywords-write a set of keywords when writing web content. I will talk about "how to write keywords" in the second part of this article.
The above is all the content of the article "how to create website content that attracts visitors". Thank you for reading! I believe we all have a certain understanding, hope to share the content to help you, if you want to learn more knowledge, welcome to follow the industry information channel!
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