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The knowledge points of this article "what are the needs of Mall Mini Program development and production" are not quite understood by most people, so the editor summarizes the following contents for you. The contents are detailed, the steps are clear, and they can be used for reference. I hope you can get something after reading this article. Let's take a look at this "Mall Mini Program development and production needs" article.

Mall Mini Program to social interaction sharing marketing-based, based on the original seed users, precision fermentation expansion. Use the endorsement of trust among friends to drain the mall through friend recommendation, group sharing, official account content promotion, social marketing and other forms to increase user stickiness and form a virtuous circle of "sharing-shopping-precipitation-sharing".

In addition, with group buying, bargaining, voting, red envelopes and other marketing tools, active users, further enhance the conversion rate of the mall.

The requirements for the development and production of Mini Program are summarized as follows:

01. Interconnection of WeChat Mall

Mall Mini Program can be set up to communicate with WeChat Mall to achieve resource sharing, while increasing mall exposure and expanding marketing channels.

02. Mini Program + content marketing

Realize the efficient realization of social dividend and the closer integration of content e-commerce.

03. Message push

Mini Program can realize message push, push mall activities and product information through messages, increase product exposure and improve user stickiness.

04, APP get through

Mini Program connects with APP, real-time sharing of order information, transaction records and user data, and real-time synchronization of operations.

05. Brand Street, Shop window

The mall includes decoration modules such as "Brand Street" and "window" to increase the brand exposure of brands and suppliers.

06. Regional selection

Integrate all the store information and classify the stores according to the region, which is beneficial for the merchants to plan the market development according to the regional characteristics.

07. Positioning function

Locate nearby stores, one-click navigation, convenient for users to buy and pick up, at the same time shorten the distance of distribution, reduce the waiting time of users

08. Formwork decoration

Backstage rich Mini Program decoration template, even zero-based merchants can easily have an ideal store style

09. All kinds of marketing

Pre-sale, group purchase, second kill, crowdfunding and other event marketing; integral marketing; coupon marketing; recharge marketing; game marketing, etc.

10. Data marketing

Members, stores, goods, orders, marketing, finance and other data are updated in real time, and the analysis of mall operation data is under control.

The above is about the content of this article on "what are the needs for the development and production of Mini Program in Mall". I believe we all have a certain understanding. I hope the content shared by the editor will be helpful to you. If you want to know more about the relevant knowledge, please follow the industry information channel.

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