Shulou(Shulou.com)06/03 Report--

Wechat official account multi-parameter QR code is generated and implemented by the interface provided by Wechat public platform. How can we generate those who can't write code? Through the micro account help platform channel QR code function, automatically generate the QR code with parameters, scan the code and pop up Wechat card coupons or WeChat Mini Programs to convert users.

Parameter QR code user channel scenario statistics, scan the code to reply to the card coupon or Mini Program, the user clicks to browse to the user to pay the bill, you can know the final conversion effect of the user.

1. Generate multi-parameter QR code entry

Micro account helps the platform to select the advanced features on the left side of the background [Channel QR Code Generation]

2. Add parameter QR code

Select to create the channel QR code, that is, generate the official account parameter QR code of Wechat.

3. Instance [521] parameter QR code

Enter the channel name of [521]. After scanning the code, the user will be automatically tagged and grouped into the tag group of [521]. Details can be viewed in the fan group transfer function.

4. Parameter QR code marketing setting

Click the scan code pop-up message, and set the user to scan the code and push the card voucher or Mini Program to guide the user to pay attention to consumption.

5. Card coupon or Mini Program

(1) Wechat Card coupons

Set up card coupons, membership card is also a kind of card coupons, choose the corresponding card coupons and save them.

(2) WeChat Mini Programs

Set Mini Program, enter the appid and page path of Mini Program, and the relationship between the pushed Mini Program and the official account.

6. Effect of parameter QR code

(1) push effect of cards and coupons

After scanning the code, the user pops up the card coupon, which supports all card coupons in the backstage of the official account.

(2) Mini Program push effect

Mini Program pops up after the user scans the code. It is recommended to set Mini Program that supports purchase.

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