Shulou(Shulou.com)06/02 Report--

JD.com 's service covers more than 1 billion users and more than 270000 third-party merchants. JD.com is highly concerned about how to connect JD.com and the business ecosystem to provide C-end consumers with a full-link one-stop service experience.

Therefore, JD.com Mini Program Open platform, as a JD.com strategic project, was officially released on April 22nd, committed to bringing new services and experiences to consumers.

(JD.com Mini Program ecological development platform-cloud press conference video)

JD.com Mini Program platform not only supports self-management of stock and automatic opening of POP merchants, but also supports new types of non-e-commerce merchants to participate in Mini Program ecology.

Businesses who join JD.com 's Mini Program open platform can make use of JD.com 's complete marketing, transaction, payment, membership, logistics and other capabilities to build their own characteristic service scenes more conveniently. Help businesses to achieve the "transition" in the ecological scene, and quickly provide users with one-stop service experience.

So what new experiences does JD.com Mini Program bring to users?

Smart home is a new help for people to realize a better life.

JD.com home appliance brand merchants, through intelligent Mini Program, achieve one-click operation of the whole house household equipment, combining JD.com master station purchase service with smart home (activation) control to form a full-link service closed loop. After users buy smart home products, they do not need to download multiple APP, so the operation is more convenient.

How to experience better educational service on JD.com?

JD.com Mini Program platform introduces quality Education Mini Program, which helps merchants expand their capacity boundaries based on course purchase and book purchase. After the purchase behavior, users can enjoy the online question bank covering 100000 questions in 15 examination categories in JD.com, and assist users to apply for online education functions such as inquiry and guidance from colleges and universities, making the road of learning more easy and convenient. Duxue Education and Hisai Education are the first batch of excellent educational institutions to use JD.com 's Mini Program platform.

"JD.com Shop Shopping Mini Program" is a comprehensive technology upgrade of the attic of the store in JD.com APP by JD.com Mini Program platform and Linglong Atom intelligent design platform. After the upgrade, the user operation will be more smooth, the experience will be more immersive, and the conversion and retention will be better. AR, 3D, Panorama Pavilion, Mini Game and other highly transformed types of store marketing games will also be fully templated and open to businesses.

Mini Program of offline stores is based on LBS positioning ability, through keyword search to users to match the nearest merchant Mini Program, to achieve two-hour delivery home. Meet the immediate consumption needs of consumers and bring customers a new shopping experience.

Brand merchants exist in JD.com APP in the form of independent Mini Program, which ensures the integrity of the merchant brand. Combined with the dual advantages of Jingdong online shopping convenience and offline supermarket chain coverage, solve the supermarket product operation pressure, through the search path to reach users as quickly as possible, enhance the user shopping frequency, and achieve further optimization of the supply chain.

With the impact of the epidemic, multi-flow channel coverage has become a new growth point. JD.com Mini Program provides new opportunities for small and micro businesses, and small and micro businesses can also go online very quickly. Mini Program, such as beauty, catering, hairdressing, leisure and entertainment, door-to-door cleaning, allows users to find all the surrounding services at home without leaving home.

JD.com Mini Program platform is also deeply integrated with the capabilities of JD.com 's PLUS members, and JD.com 's PLUS members can enjoy the quality services provided by the merchants. For example: PLUS members can automatically match hotel membership by clicking authorization when they book a hotel. Without cross-platform exchange benefits, Mini Program can directly place an order to enjoy super-value discount rates and excellent hotel service.

Communications Mini Program provides users with higher quality and intimate services, so that communication services and consumer shopping are more closely integrated. Make the convenient life brought by 5G through the Mini Program window, open up the ecosystem of Telecom and JD.com, so that the combination of the two can be 1: 1 > 2.

Is the room for a trip too expensive? The car rental deposit is too high?

JD.com Mini Program supports JD.com payment, rookie credit and other financial capabilities, white slip payment can ease the financial pressure of users; credit guarantee users can enjoy mortgage-free rental services, so that the real journey of life without worries.

At the same time, JD.com Financial App also has Mini Program capabilities, users do not need to switch back and forth between different financial App. Mini Program model allows users to access the service entrance more quickly, the overall scene of financial services, unified payment methods, reduce transaction risk, users follow, convenient and fast.

Waiting in line at the gas station for too long, I don't know how to solve the sudden accident.

JD.com 's Mini Program from the 4S store after sale to the car line refueling, and then to maintenance, rescue, car friends, car intelligence, one-stop to solve the needs of users after the car. Mini Program can be opened in the car smart screen hardware, with a new process of animal networking.

JD.com Mini Program platform provides a green entry channel for businesses in the new industrial chain of the industry, and can enjoy the traffic support of the new industrial chain after successfully settling in.

Welcome to "Mini Program official website" https://mp.jd.com/article?sourceid=developer for more details!

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