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Editor to share with you how to select keywords in seo optimization, I believe most people do not know much about it, so share this article for your reference, I hope you can learn a lot after reading this article, let's go to know it!

The true value of seo

The real value of SEO is to bring us targeted customers (prospects).

How did the customer find us?

These customers enter our website by searching for keywords in the search engine and seeing our web page in the search results.

Choosing keywords is the core of SEO:

Ranking keywords in search results is the only way for us to get seo traffic, and the words we want to optimize are directly related to our traffic in the future. The quantity and quality of the flow directly affect our final transformation and transaction.

The importance of keyword selection:

Not any keyword is valuable to us, what SEO needs is directional traffic, unless it can bring directional traffic, these keywords are meaningless to us, choice is greater than effort.

Selection principles:

1. Someone must search

2. Search as big as possible

Because any keyword search results will have 10 fewer pages to share the traffic generated by this keyword with us. If the search volume is not good, then the traffic that eventually comes to our website will be even less.

Less exquisite:

Remember one sentence: if you don't have the ability to optimize a keyword to the front page of search results, then basically the word can be abandoned. Because very few people will see the content on the second page of the search results, try to choose words that are less competitive and easy to optimize. For example, words such as "Sina" and "Sohu" have a lot of traffic, but basic individuals don't have to think about it.

High conversion rate:

A, because our customers come to our website through search keywords, so keywords directly determine the quality of this future traffic.

The above is all the content of the article "how to select keywords in seo optimization". Thank you for reading! I believe we all have a certain understanding, hope to share the content to help you, if you want to learn more knowledge, welcome to follow the industry information channel!

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