Shulou(Shulou.com)06/02 Report--

The beginning of the story

This concept, which was first put forward by Ali in 2015, which extends from the strategy of "large and medium-sized Taiwan, small receptionist", has recently become a hot topic in China. From last year to this year, Internet giants such as Ali, Tencent, Baidu, JD.com, Meituan and Didi began to adjust their organizational structure one after another, with the intention of building China and Taiwan.

On a sunny afternoon tea last week, I was grabbing cakes with my dog's hands. The boss suddenly pulled a group of us into the conference room and told us in earnest that we are going to build a data center!

Although after a meeting, even he did not make it clear what "China Taiwan" is. But if you don't understand, don't say anything. I've done it in the past. Until we finish eating moon cakes, let's compare whether there is a "Zhongtai" or not.

Current status of the project

The project has a lot of internal / external / auxiliary, but no matter how complex the internal project is, the general structure is "user foreground" and "management background".

User front desk

Facing the user, generating interaction directly, the page pays attention to design / interaction, and generates data exchange with the server to guide the user to complete the business process. For example:

Manage the backend

For the configuration management system for operators, the background provides some simple configurations for the foreground. For example:

The relationship between the user foreground, the management background and the user is as follows:

In the traditional mode, the project iteration cycle is basically based on monthly and quarterly units. A long development cycle also means that once the requirements change, either 996 or late delivery

And projects are relatively independent, and many projects are reinventing the same "wheel". While making the project more and more bloated, it also makes the development less and less efficient.

But the reality is that the Internet has entered the second half and the competition among enterprises is becoming more and more fierce today. The consequence that the product project can not be iterated quickly and low-cost trial and error is tantamount to putting the enterprise at a certain competitive disadvantage.

In order to solve the above problems, the concept of "China and Taiwan" arises at the historic moment.

Supercell, the forerunner of the concept of Zhongtai

Tolerate failure and even applaud it

Supercell, failure is never a shameful record, but a driving force for progress. After the launch of a game failed. The manager's response was "Great, the game failed, proving that we picked out the wrong path." The unique "celebration of failure" is rooted in its corporate culture. "We built this company on the basis of learning from failure," Pananen says. the faster we fail, the faster we learn and the better we will become.

When failure is the mother of success, you can really get the information you need from failure and learn how to succeed

Deep use of technologies such as cloud computing / microservices to upgrade individual employee value

Supercell uses Amazon's aws service, which processes terabytes of data every day, and these logs will be used to improve the gaming experience. Adequate and unified public business modules to assist the team to avoid repetitive work, focus on play, game experience creation can quickly pile up products. While increasing the value of individual employees, it also reduces the cost of trial and error

A small and sophisticated team

The 300-member team is divided into several small teams, and 5-7 game developers form a small team to develop their own games, launch the public beta version as quickly as possible, and test the popularity of the games among users. These small groups are also called "cell". A small team means that the cost of trial and error will not be too high, and the time and direction can be adjusted and changed in time to meet the needs of the rapidly changing market, and the grasp of the fighter is more agile. Once you find the right goal, you can devote yourself to expanding the results.

Information sharing

They will share all the information with everyone within the company. Every morning, everyone receives an email, including detailed data on each game, and the work environment is very transparent. Everyone can see the good performance of the game, and if the performance is not good, everyone knows it. In this way, it will create a stressful work environment, but for the right people, it is also the motivation for their efforts.

Summing up with ideas.

The problems solved by China Central Station

Technically speaking, the problem solved by China Taiwan is that multiple projects and relatively independent projects lead to the need to repeat wheels, such as file upload / order module / payment module / search module. The research and development cycle is so long that programmers are unable to respond flexibly to business changes at the age of 996.

In terms of business, what China and Taiwan solve is that because the project is relatively independent, the R & D cycle caused by technology duplication is long / always slow in the face of market demand (inflexible) / high trial and error cost / not conducive to innovation.

The way to solve the problem between China and Taiwan

The service is formed through the extraction of a unified public technology module. When the service is needed again, it is done through the interface call to avoid duplicating the wheel and lengthening the R & D cycle.

Define the business process and encapsulate it into a common business process module. Reuse directly the next time you follow the same business process. Reduce the cost of trial and error and benefit innovation

At that time, the technology research and development will not be the project, but the service formed by these "public modules" and the central platform formed.

After all that has been said, for example:

Zhongtai example

The games they developed look very different, but they have a lot in common. In business, common things include payment systems, user systems, etc., technically, common things include game engines, internal development tools, and so on. These common resources can be provided by a powerful "China Taiwan":

The structural thinking of China Taiwan not only changes the project structure, but also affects the organizational form of the R & D team. SuperCell calls this efficient form of organization "tribe".

Immediately after that, domestic Internet companies have also started their own strategies in Taiwan. Alibaba put forward the strategy of "large and medium-sized platform, small front desk":

In the picture, the common business of many of Alibaba's product lines has sinked, forming various business centers of China Taiwan, while Aliware is Alibaba's technical middleware platform, providing technical support for all major business lines.

The above is the specific meaning of the concept of Zhongtai.

There is so much water that finally reaches my personal feelings.

The "Zhongtai concept" is, to a lesser extent, "micro-service". But CCTV needs to be treated in the way of product management. Because the services provided by CCTV need to be iterated constantly to meet the needs of the business, rather than waiting for the business to raise the demand. Yes, technicians also need to understand business.

What's the difference between product and project management? You have to find products to exchange ideas and learn about martial arts.

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