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The content of this article mainly explains "which webmaster adjusts the method of continuing to increase the withdrawal rate of the website", interested friends may wish to take a look. The method introduced in this paper is simple, fast and practical. The following let the editor to take you to learn "which webmaster adjusts the website withdrawal rate continues to be high" bar!

First, make different optimization pages for different keywords.

We know that the most basic and important factor for users to choose to leave is that the content you provide does not meet their search needs, and it is wrong to understand it in popular words. In this case, the departure of users is inevitable. we do not want to optimize all the keywords through a page, we must subdivide and break down one by one For example, for long-tail words, we should have a special content page related to it to optimize, and when this keyword appears on other pages, we should also point to the most relevant page we want to optimize in time, so building a keyword library and address database for keywords is the basic work of customizing keyword classification and optimization.

Second, analyze whether the page where the keyword is located is consistent with the user's search needs.

The page classification and address correspondence are done, but can the content meet the user's search needs? The page has been made, and what we need to consider for the content of the page is whether the content is needed by the customers. in the process of website operation and maintenance, websites with different operational purposes have different views on the bounce rate. For example, on some Taobao websites, when users search for the price of XX products, the purpose is very direct, so they hope to find the corresponding shopping website immediately after entering the website to produce purchase behavior. So Taoge single-page website is to take advantage of customers eager to buy the heart is to use a large picture of the product to show details, the bottom deployment immediately buy such a layout. Therefore, for different sites, you have to analyze from the user's point of view whether users need to know the functional details of the product or whether they need to buy immediately. For information sites, the higher the relevance and the more detailed the content, the better, and the mixed arrangement of pictures and text. The recommendation of related articles is the key to consider for customers from the point of view of customers.

Third, the analysis of the click distribution of the website page.

With the development of the search engine, its search algorithm has become more and more perfect. We can use the heat map tool provided by Baidu to clearly understand the click situation of the website page, and through simple configuration, we can track the click situation of the link on a specific page. In particular, Baidu Heat Map will also classify the traffic sources of each link click. In this way, compared with the total traffic of the page and the number of page link clicks, the difference between the two data should be more dangerous. This part of the user does not jump out according to the guidance of the website. If this data is relatively large, it may be that there is something wrong with the content of the site, such as the search terms do not match the content of the page, or the website opens slowly, and other details that are not conducive to improving viscosity should be considered.

Fourth, the following author proposes some methods to improve the viscosity of the website to reduce the withdrawal rate.

First of all, ensure the stability and access speed of the website space. The space server is the stronghold for the survival of the website. ensuring the stability and access speed of the space is a very key point of detail, and the increase in the unstable bounce rate of the base camp is inevitable. We should check the stability of the server in time to ensure that the website has good access.

Secondly, the keywords located on the page must be highly consistent with the content. Try to ensure that the content can meet the visiting traffic through the keyword, and do a good job in recommending relevant content or topics to guide users to browse more website content.

At this point, I believe that everyone on the "which webmaster to adjust the site withdrawal rate continues to increase the method" have a deeper understanding, might as well to the actual operation of it! Here is the website, more related content can enter the relevant channels to inquire, follow us, continue to learn!

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