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This article mainly introduces "what are the methods of quick collection and ranking of inside pages". In daily operation, I believe that many people have doubts about the methods of quick collection and ranking of inside pages. The editor consulted all kinds of materials and sorted out simple and easy-to-use methods of operation. I hope it will be helpful for you to answer the doubts of "what are the methods of quick collection and ranking of inside pages?" Next, please follow the editor to study!

Among the many SEO concepts, more or less every SEO practitioner has encountered some tangled problems in optimization, and among the many entangled problems, the word included is frequently mentioned by many SEO personnel. Today, we will not talk about outer chain, nor inner chain. We will talk about inclusion and ranking. As usual, we will continue to use cases to show you the case effect, as shown in the following figure:

The site was launched in mid-November 2016, and the deadline for the article is about a week. From the speed and ranking of the pages of the overall site, we can see that the frequency of spider crawling is very fast. Before revealing to you the method of quickly collecting the actual combat on the inside page and achieving the page to participate in the ranking, I must tell you two points.

First, all the articles on the site are plagiarism, and the content of any article has appeared on Baidu many times, breaking the traditional original thinking concept.

Second, this is just a new station just launched, and no so-called spider pools are used to attract spiders.

Then there will be a lot of friends will ask, how the new station is quickly included and can establish some pages to participate in the ranking, this topic is the core of this article. First of all, I have to say that if you also encounter problems, then at least one thing you have not done well is that you have been talking about the so-called outer chain, inner chain, layout, and original content. Forget a core point, that is, the search engine ranking principle.

First of all, if we want to do a good job in page inclusion and participate in the ranking, we need to think about how search engines work. Of course, don't underestimate this most basic thing. If you understand the core points, then the operation will become easy to record, as shown in the following figure:

Through the Baidu encyclopedia documents, we can see that the whole principle is from the initial crawling crawling > collection > indexing > search word processing > sorting, although only a few steps, but each step has its core points. Next, I will analyze the whole core points one by one.

I. crawling and grabbing

First of all, we need to understand that search engine spiders must meet two characteristics if they want to crawl and crawl a page: first, enough outer chains to attract spiders to crawl; second, the frequency of website updates. In the Baidu webmaster platform, each site will have a crawl frequency, and we can specifically see the crawl frequency as the site is loved by spiders, and we can also understand that the higher the crawl frequency of the site, the higher your site will be loved by spiders, so that your collection will be accelerated. If you use programs like spider pool, I think it should be very clear, but even if many friends use spider pool, it is only an external link to attract spiders, if coupled with the site update frequency, the effect is better!

II. Inclusion and indexing

Everyone usually thinks that there is no big difference between page inclusion and page indexing, but in fact, there are two things that will happen in the entire site page document:

1. URL includes = Yes, Index = No; it means that it has entered the index, but the "weight" of this page is very low and can be regarded as an "invalid index".

2. URL includes = Yes, Index = Yes; indicates that you are qualified to participate in the ranking, but there is no guarantee that 100% can obtain the ranking, which can be regarded as a "valid index".

We can simply understand that the site page out of site is included, but it does not mean that the page out of site is indexed. However, we can still detect whether the page is eligible to participate in the ranking, as shown in the following figure:

The biggest difference between Domain and Site is that the latter can count page inclusion, while the former we can analyze the external link domain of the site, and the role here is not to discuss the external link domain, but only to use the Domain command to test the effective value of the site to participate in the ranking.

In fact, you can use a very simple method to quickly check whether your page is eligible to participate in the ranking, as shown in the following figure:

In the above three images, we can search and query the included page from site, and we can detect that the page is included, but when you search for the entire title, there is no ranking, that is, the url included as I mentioned earlier = Yes, but the url index = No, indicating that the page "weight" is low and does not participate in the ranking. Let's take a look at a few more images, as shown in the following figure:

From the picture above, we can see that the page is not only included, but also indexed, and the ranking can be retrieved by searching the entire title. From this we can see that the pages of the index do not need to do any outer chain, inner chain, or even plagiarized articles to be eligible to participate in the ranking. So the question is, how to effectively index the page and establish the qualification to participate in the ranking?

Many people are thinking about a problem, the article should be as original as possible, meet the needs of users, improve the user experience and so on. But why some sites are very good, ranking is also very good, the article is collected or pseudo-original. Before we talk about indexing, let's continue to analyze the remaining working principle.

III. Retrieval and ranking

In the whole search and ranking, there are two most commonly used search engine principles, one is inverted index, and the other is TF-IDF algorithm. First, let's learn about the update strategy of inverted index, as shown below (from Baidu Encyclopedia-inverted Index):

In the whole inverted index structure, there are four most common update strategies, and the above cases use two of them, if you carefully look at each of my articles, it is not difficult to find that even if my page is pure plagiarism article, but I plagiarized each title and the original title is different, and the title will be more in line with the page content, enhance the page word frequency requirements (TF-IDF). Secondly, plagiarized articles will not be copied and pasted directly. I will rearrange the layout and reconstruct the page so as to achieve the effect that the page is not collected.

In the search engine. There is an algorithm called TF-IDF algorithm, simply put, TF-IDF algorithm (detailed formula reference: http://www.cnblogs.com/biyeymyhjob/archive/2012/07/17/2595249.html)) is used to retrieve the frequency of page document keywords. And the algorithm can be used to calculate the number of frequent occurrence of words in a file set to evaluate the importance of a page. This degree of importance is calculated in combination with the page TITLE, that is, it is often said that the content of the article should be in line with the theme relevance of the page title (similar to the theme in composition writing).

Seeing here, I believe many friends will understand why the spider pool program can be quickly included and some pages participate in the ranking. A big feature is the frequent crawling of spiders, thus establishing the index. In a short period of time, let the page "weight" improve, and promote ranking, and the principle of news sites is also because of the frequent spider crawling characteristics. There is almost no need to publish any outside the chain to have a good ranking.

Now let's analyze and think about what I have done from the crawling of the whole page to the final search ranking:

First, a large number of irregular updates, let spiders grab frequently (it is recommended to submit the site map to Baidu, update the site map regularly)

Second, a large number of collected articles make the page fresh by modifying the title and layout reconstruction (to meet the needs of the users of the page).

Third, keep a lot of updates every day to let spiders grab to form a habit.

Fourth, because the station is an old domain name, coupled with the accumulation of the original data of the site, the authority of the site can be maintained, so the site has more crawling advantages compared with the new domain name.

At this point, on the "inside page quickly included and ranked what are the methods of the end of the study, I hope to be able to solve everyone's doubts." The collocation of theory and practice can better help you learn, go and try it! If you want to continue to learn more related knowledge, please continue to follow the website, the editor will continue to work hard to bring you more practical articles!

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