Shulou(Shulou.com)06/02 Report--

This article mainly introduces the common reasons for the reduction of the right of the website, which has a certain reference value, interested friends can refer to, I hope you can learn a lot after reading this article, let the editor take you to understand it.

First, the website is lack of original articles.

Original articles are Baidu spiders' favorite food. Because some webmasters have poor literary talent or no time to write original articles, they will collect or copy the content of other people's websites without any changes. Copy directly to your own website, for this site this search engine spider is extremely annoying, especially a newly established website, should write some original or pseudo-original content as far as possible, so as to get the attention of Baidu spiders.

Second, excessive internal optimization of the website.

As the search engine has been very intelligent, so in the optimization must grasp the degree, a large number of accumulation of keywords, hidden keywords and so on, these opportunistic optimization methods can already be identified by Baidu. Therefore, when optimizing, webmasters should distribute keywords to the website as reasonably as possible, do a good job of anchoring, and grasp the keyword density (general keyword density should be kept at 3% and 8%).

Third, the problem of spatial domain name

For some novice webmasters, they only want to be cheap when buying space, regardless of server security. If the server ip is blocked by Baidu or the server is attacked, the website cannot be opened, so the search engine cannot get the website information. Over time, the search engine will think that the website is closed, thus deleting the relevant page. In addition, the security of the website is also wrong.

Often important, if the website is hung with malicious code or attacked by hackers, the search engine will directly block the domain name of the site.

Fourth, the website is revised frequently.

Some webmasters change frequently in order to beautify the site, or need to add new functions to the site, and the structure of the site is constantly changing, so that a large number of pages are deleted or lost, resulting in a lot of dead chains. so as to cause Baidu spider's right to fall.

Fifth, the problem of external chain

The outer chain is an important indicator of keyword ranking, and the stability of the outer chain is very important. If the outside chain grows too fast in a short period of time, or the low quality outside the chain decreases sharply, it is also the reason for the website to drop the right. In addition, links should be checked every day, if the other site is K or down the right, quickly remove the other side's link.

Sixth, other reasons

When the webmaster uploads the file, the network is interrupted so that the web page transmission fails, the website is hung by others with a large number of black links, or the website sells friendly links will be reduced by the search engine.

There are many reasons for the decline of the website, as long as you check it carefully, you will always find out the problems among them. In addition, it is recommended that webmaster adhere to optimization, do not take the method of cheating, because the search engine will be analyzed.

Thank you for reading this article carefully. I hope the article "what are the common reasons for the downgrade of the website" shared by the editor will be helpful to everyone. At the same time, I also hope that you will support and pay attention to the industry information channel. More related knowledge is waiting for you to learn!

Welcome to subscribe "Shulou Technology Information " to get latest news, interesting things and hot topics in the IT industry, and controls the hottest and latest Internet news, technology news and IT industry trends.