Shulou(Shulou.com)06/02 Report--

This article mainly introduces what you need to know to do a good SEO, has a certain reference value, interested friends can refer to, I hope you can learn a lot after reading this article, the following let the editor take you to understand it.

There are two points altogether:

1. Everything will remain the same to meet the needs of users.

2. Search engine operation rules

Here is the distribution to explain:

First, everything will remain unchanged to meet the needs of users.

First of all, you have to stop quietly and think, what is the main purpose of the birth of search engines?

To be sure, of course, it is to solve the needs of users, ah, simply enter a keyword, hundreds of millions of relevant answers can appear to meet the problems that users most want to know, and problem solving is the first need.

Therefore, no matter what website you do, the first starting point is to be a user and do SEO, to put it simply, whether it is the layout of the website, or the positioning of the website, it is bound to solve a problem for the user.

For example, if we do a sock wholesale website, the home page of the website must place the sections related to wholesale, such as the most popular wholesale styles, new styles, company introductions, wholesale prices, and so on. It must be the thing that users need most is placed in the most prominent place.

Accurate users enter the website, find their own answers, stay for a long time, the depth of the visit is also deep, the search engine will naturally think that you are a good website, naturally your ranking will rise.

Solving the needs of users is the first factor of production

Second, the rules of operation of search engines

We must grasp and understand to solve the needs of users as the first basis of SEO optimization before we can really start the SEO optimization work, otherwise it is bound to be in vain.

That's why many Daniel say, "choose too much than work hard."

1. Grab

Through the literal meaning is easier to understand, when the website is done, we think of ways to inform spiders to visit our website, and only spiders have crawled, there is also a chance to include.

The word "grab" already contains a lot of seo optimization techniques.

such as

How to guide spiders outside the station

How to actively seduce spiders

How to make the spider crawl smoothly when you come to the website

Will it fall into a dead end and so on?

How to make spiders form the habit of crawling every day

The above points are the environment that we have to solve. The technology of search engine is upgrading every day. If we only pay attention to details and ignore the whole, then you must not be able to do a good job.

Only through the concept of "crawling" to simulate or reason the most problems that will be encountered, and combined with site log analysis, can we find the most correct seo optimization method, the situation of each site is not the same, specific problems, need specific analysis.

2. Filtering

Crawling is the first step, and the second step of the search engine is to analyze the quality of the pages crawled back, which is also the core content of the site to the satisfaction of the search engine.

Here is about to test the professionalism of our website content, seo optimization means alone is not enough, there must be high-quality content output, if the content is blindly collected, then it is conceivable that your collection will not be any better.

For example, in the "filtering" section, search engines do the following

1. Compare the similarity with the existing database

2. Whether there is a lot of repetitive content

3. Experience bad content

Filter out the messy content and leave the good content behind. Through this step, our SEO work is very clear about what to do, and we only use its working principle to further optimize our work.

3. Index

The "index" mentioned here is what can be output with the site command. Here we focus on the problems of inclusion and indexing that we often talk about.

Included: it represents the page collected by the spider, but it is not really put into the database

Index: content that is actually put into your own database and released through the site command

You know, if you can get to this point, it means that your website content should be done very well. The more you index, it means that your website has been successfully crawled by spiders, and the content of your website has also been recognized.

4. Ranking

The last step is the question of ranking. In fact, search engines will release several keywords to test users' feedback in an indefinite period. If the data is good, they will release a few more keywords to test again.

As long as the data is good, your ranking will be good, of course, the premise of this step is that you can get the trust of search engines, that is, we are now talking about weight.

Trust is tested when your site is first launched. From a counter-reasoning point of view, we must follow the following principles to meet the trust of search engines:

1. There is some content on the website.

2. Stable fixed-time and quantitative updates

3. The website is stable.

4. Domain name is innocent.

5. No elements that affect the user experience

The above 5 points are big principles, and there must be a number of small principles under each big principle. As long as you master the big principles, your seo optimization direction will not be wrong, and you don't have to pursue fast ranking skills all the time. Maybe a loophole can improve your ranking for a while, but it's also a flash in the pan.

Thank you for reading this article carefully. I hope the article "what do you need to know to be good at SEO" shared by the editor will be helpful to everyone? at the same time, I also hope you will support us and pay attention to the industry information channel. More related knowledge is waiting for you to learn!

Welcome to subscribe "Shulou Technology Information " to get latest news, interesting things and hot topics in the IT industry, and controls the hottest and latest Internet news, technology news and IT industry trends.