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How to carry out Mini Program custom development and APP development compared, many novices are not very clear about this, in order to help you solve this problem, the following editor will explain in detail for you, people with this need can come to learn, I hope you can get something.

When it comes to WeChat Mini Programs development, many people's first impression is the derivative applications on Wechat. And now with the development of Wechat and the continuous updating and iteration of technology, WeChat Mini Programs also has great characteristics. Mini Program custom development not only has the advantages of huge traffic, low cost and short development cycle, but also under the general trend of Mini Program custom development market, WeChat Mini Programs custom development is now greeting a new round of dividend period. But it is inevitable that many people will compare WeChat Mini Programs's custom development with APP. Although both of them tend to have different positions and technologies, what are the differences between them? Below, Mini Program (i.cswz.cn) of Flash Technology will give you a good explanation from three aspects.

What is the difference between Mini Program and APP

First, the cost of Mini Program custom development is low.

If you want to compare WeChat Mini Programs development with APP, in fact, both sides have their own advantages and disadvantages. But there is one point that must be mentioned, that is, the cost of WeChat Mini Programs's custom opening is actually much lower than that of app, and Mini Program's development cycle is relatively short and quick to launch, so generally speaking, it will be more flexible in development, control and management than APP. And WeChat Mini Programs custom development relies on Wechat's huge traffic, so it is also a potential advantage in business transformation.

Second, Mini Program customized development can be better promoted.

As the saying goes, it is easy to enjoy the shade by leaning against a big tree, which is the same for the development of WeChat Mini Programs. Mini Program itself relies on Wechat, so it has a natural advantage in promoting and promoting the brand. Not only can friends, WeChat groups and moments forward and share at the same time, but enterprises and businesses can also publish content or advertisements on the official account of Wechat. The advantage is that it can bring more traffic and opportunities to enterprises and businesses, and at the same time, the promotion cost will be lower than that of independent APP.

Third, from the perspective of marketing cost

From the marketing cost point of view, the difference between Mini Program and APP is very obvious. First of all, from the perspective of user habits, the attention and cancellation of Mini Program is very simple, that is, it is efficient and convenient; while the download and deletion of APP are relatively complex, APP downloads need to consume more traffic and time, increasing users' capital and time costs. Secondly, from the marketing point of view, Mini Program can be shared and released to Wechat friends and groups, the marketing path is shorter, the marketing cost is lower; while APP needs to search or QR code, and then download to the user's mobile phone, the marketing path is longer, the marketing cost is higher.

Whether from the advanced technology, or development costs, or marketing costs, Mini Program has a relatively obvious development advantages, customers can focus on when doing product development. However, there is no certainty, in some enterprise internal applications, calling mobile phone hardware, or even special application scenarios, APP has an irreplaceable position. For customers to make product development decisions, it is the best choice to choose the product way that is suitable for their own development stage and customer scene.

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