Shulou(Shulou.com)06/01 Report--

This article will explain in detail what problems merchants will encounter when operating Mini Program. The editor thinks it is very practical, so I share it with you as a reference. I hope you can get something after reading this article.

1. No customer "fission"

If businesses have fixed old customers before, after owning Mini Program, they need to drain old customers to Mini Program, the best customer resource integration, and through old customers in the fission to explore potential new customers, but businesses do not consider fission in the operation, then the significance of developing Mini Program is not very great and do not take advantage of Mini Program itself.

two。 No data "analysis"

After owning Mini Program, many businesses do not analyze user data information in operation, which is a very wrong operation model. We need to always pay attention to the shortcomings of user data information in order to meet the needs of users and maintain old and new users. If we do not understand and master user information, we will not be able to create "private domain traffic".

3. No promotion of "drainage"

No matter it is to do any Internet platform, it is necessary for businesses to do drainage and promotion. Although Wechat comes with a huge "traffic pool", you can't import it into your own pool without digging a channel. Many novice merchants mistakenly think that after the development of Mini Program, customers will automatically come to buy this kind of operational thinking is wrong, because Mini Program does not contain the effect of promotion and drainage, or need merchants to operate Mini Program drainage promotion to attract more new users.

This is the end of the article on "what problems merchants will encounter when operating Mini Program". I hope the above content can be helpful to you, so that you can learn more knowledge. if you think the article is good, please share it for more people to see.

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