Shulou(Shulou.com)06/03 Report--

Today, I would like to talk to you about what is the major of network marketing, many people may not know much about it. In order to make you understand better, the editor has summarized the following contents for you. I hope you can get something according to this article.

Network marketing is a management major in colleges and universities, which mainly cultivates originality and strong practical ability, and can skillfully use computer network for marketing and sales management. it includes the formulation and implementation of the basic strategy of network marketing, the construction of marketing websites, search engine marketing, online advertising, online store operation, customer service and so on.

Network marketing is a management major in colleges and universities, which mainly cultivates originality and strong practical ability, and can skillfully use computer network for marketing and sales management. Including the formulation and implementation of basic strategies of network marketing, construction of marketing-oriented websites, search engine marketing, online advertising, online store operation, customer service, etc., high-quality technical and skilled personnel who understand technology, marketing, website promotion and operation, hands-on and strategy.

Main courses: computer foundation, computer network and application, e-commerce foundation, e-commerce website construction and management, business foreign language foundation, business finance foundation, network marketing, courtesy and etiquette, etc.

Have the ability

1. Have original spirit and strong practical ability

2. the ability to skillfully use computer network for marketing and sales management.

3. Be familiar with the formulation and implementation of basic strategies of network marketing.

4. Be familiar with online advertising, online store operation and customer service

5. Understand marketing, website promotion and operation, hands-on and strategy

6. Master the basic methods of marketing website construction and search engine marketing, be able to obtain relevant knowledge and information independently, and have a strong sense of innovation.

Main discipline

Computer network principle, management principle, search engine, database principle.

Main course

Computer and its network technology, management principles, western economics, marketing, introduction to e-commerce, network marketing, network database, SEO and website optimization, online store operation and management, online payment and settlement, online advertising practice, web page design and production, network market survey and forecast, etc.

Employment direction

Graduates of this major can engage in the following jobs:

(1) Network marketing support personnel for various search engine service providers at home and abroad (such as Baidu, Google, 360, etc.)

(2) for all kinds of domestic online shopping websites (such as Taobao, Amoy Changzhou, Dangdang, JD.com Mall, etc.) online marketing personnel and customer service personnel

(3) website designers and maintenance personnel, search engine optimizers, search engine marketers, network marketing specialists and network marketing consultants for all kinds of enterprises.

(4) individual entrepreneurs run by online stores.

After reading the above content, do you have any further understanding of what is the major of network marketing? If you want to know more knowledge or related content, please follow the industry information channel, thank you for your support.

Welcome to subscribe "Shulou Technology Information " to get latest news, interesting things and hot topics in the IT industry, and controls the hottest and latest Internet news, technology news and IT industry trends.