Shulou(Shulou.com)06/01 Report--

Editor to share with you what the role of Mini Program bonus mall is, I believe most people do not know much about it, so share this article for your reference, I hope you will learn a lot after reading this article, let's go to understand it!

With the rapid change of the Internet market, the traditional e-commerce industry will find it more and more difficult to obtain traffic in the Internet market, at the same time, because of the bonus mall marketing function of Mini Program, it can form a series of sales closed loops and is favored by the majority of traditional e-commerce merchants. at the same time, it also injects a "new energy" into the traditional e-commerce industry.

1. Improve the transformation

At present, the function of bonus mall can effectively improve the conversion of orders. Merchants get users' attention by setting up a certain points system and exchange system. Through the play of points to urge users to obtain a certain amount of points so as to effectively improve the effect of order conversion.

two。 Improve repurchase

Because of the bonus mall function, users need to constantly buy at the same merchant Mini Program in order to accumulate a certain amount of points to get points reward, so the probability of users buying again independently through bonus mall function is greatly improved, effectively improving the repurchase rate of users' consumption in Mini Program.

3. Increase trust

Users need to earn points and continue to carry out repurchase behavior on the merchant Mini Program, which makes users have habitual purchases in this merchant, which indirectly promotes closer trust with the merchant. at the same time, because of the increase in the number of purchases for merchants or products have a certain degree of familiarity and trust.

4. Improve retention

Merchants can form a certain user integral cycle through the setting of bonus mall, which can not only activate users but also form a certain retention effect through the use of the integral cycle to achieve user retention effect. at the same time, it also effectively solves the original problem that users cannot be retained because there should be no Mini Program bonus mall.

In fact, Mini Program and bonus mall can also have many ways to let merchants get good profits. It can be said that because the setting of bonus mall allows businesses to effectively promote user consumption, user retention, user repurchase, user trust, and so on, it can form a series of closed-loop marketing and sales functions.

The above is all the contents of the article "what is the function of Mini Program and bonus mall". Thank you for reading! I believe we all have a certain understanding, hope to share the content to help you, if you want to learn more knowledge, welcome to follow the industry information channel!

Welcome to subscribe "Shulou Technology Information " to get latest news, interesting things and hot topics in the IT industry, and controls the hottest and latest Internet news, technology news and IT industry trends.