Shulou(Shulou.com)06/02 Report--

This article introduces the relevant knowledge of "optimizing the title of a web page is conducive to website ranking". In the operation of actual cases, many people will encounter such a dilemma. Next, let the editor lead you to learn how to deal with these situations! I hope you can read it carefully and be able to achieve something!

1. The title of the web page should be unique and not duplicated.

Each page should have its own unique title, even within a site, the theme is the same, the specific content of different pages will not be the same, the page title can not be repeated. Because the title is the first factor in web page optimization, and it is also an important index for search engines to judge the relevance of pages, the repeated use of the same title is undoubtedly a disaster, and the experience for users is not good.

2. The title must be highly relevant to the content

The title of each page should accurately describe the content of the page, so that the viewer can see what the content is, so that the search engine can quickly judge the relevance of the page.

3. The number of words in the title should not be too long

Technically speaking, the page title can put any length of text, too long title will not be punished by the search engine. However, the search results list page title can display a limited number, too long title will not be fully displayed, the excess is usually replaced by ellipses, and will be offensive to visitors. Baidu displays a maximum of 30 Chinese characters for the title, while Google displays a maximum of 32 Chinese characters, so it is most appropriate for the page title to be 15 characters 22 Chinese characters.

4. Do not pile up keywords in the title of the web page

Beginners in the SEO industry are easy to make the mistake of stacking keywords, in order to improve the keyword density, there are many keywords in the title, in fact, this practice is not advisable, if too many keywords are stacked, it will cause search engine disgust, serious even by K stations, on the other hand, it is very inconvenient for users to browse, so that users have a sense of junk website.

5. Write the keywords at the front of the title

According to Ju Rui Network's many years of experience in website construction, the position of keywords in the title and ranking have a greater correlation, the higher the keywords, the better the ranking.

6. the extraction of words.

There are three requirements for text extraction: first, the page title article should be attractive; second, the page title article should accurately outline the page content; third, the title should not use meaningless sentences.

7. Add the company name or brand name to the title

The company name or brand name is placed in two places in the title of the web page, one is at the front and the other is at the back. It is recommended to choose the location of the company name or brand name according to the browsing habits of users.

This is the end of the content of "optimizing the title of a web page is beneficial to the ranking of the website". Thank you for your reading. If you want to know more about the industry, you can follow the website, the editor will output more high-quality practical articles for you!

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